Our mission is to consult, educate and develop artists, composers and industry role players in establishing a network for the production, publishing, performance and sale of music. Leash
Léshem Petersen, better known as Leash, is a 33 year old Music Business Consultant. He consults, guides and aid Independent Artists, Bands, Songwriters, Composers, Musicians, Producers, Studio Owners, Management Companies, Agents, Publishing Companies, PR Companies and Record Labels including Business Owners and Entrepreneurs in achieving realistic, self sustaining, long term success. Leash was born in Mitchell’s Plain, Cape Town, to a family that shares the same passion and interests in music as he does. His father was a rock star in his heydays, front man for the band named “Hell Fire”, performing at pubs or wherever they could get a gig in South Africa. His sister has always been his tutor and mentor, being a theoretical and practically trained pianist including an amazing vocalist, has she been a major contributor to his zest for singing and playing musical instruments. With all the exposure to music as a toddler and growing up, moulded Leash into the musical genius many believes he is today. He’s passionate about songwriting, vocal arrangement, music composition and music production including marketing, law and publishing. Known for producing quite a number of South African artists, Leash’s creative ability in fusing various genres in crafting a sound, recognised by many as his own, ranging from Epic Hip-Hop Beats to mainstream R&B and Pop music. Leash’s musical works, created solely by himself, are experiences defined by moments of which he embodies his heart, mind and soul. Through the years Leash has been introduced to many faces and acquired a huge database of Music and Media Industry professionals. He gained an enormous knowledge base through all the experiences that lead him to becoming the go to guy, by everyone that has come to know him. Developing Artists became his main focus in his later years due to the lack of knowledge portrayed by most whom he has consulted, discovering their thirst for success in an industry with little to no support. One on one consulting sessions with various artists and entrepreneurs has lead Leash to brainstorm, develop and establish Unleashed Muzic. Today, Leash has composed, arranged and produced more than 700 song titles of which many of them gained significant radio play. He’s consulted with many individuals whom has found success in understanding their offering and what it means to their greater market. Leash thrives on witnessing his mentorship breathing life into the vision and goals of his clients. Driven by the needs of those who seeks his guidance, dedicated to achieving longevity in success and grateful for every experience that he encounters.
