Sparks Agency

07/21/2026

07/19/2026

Howdy Y’all! If you’re attending the Texas Event Summit, come see us at the Briscoe Western Art Museum and take home a little price of Texas from our Texas Leathercraft Station. We are excited to sponsor a piece okie dokie the Kick-off Party.

07/03/2026

Y’all go see Speed Bump and his Armadillo Racing crew in Athens July 4 between 1pm and 3pm!

06/25/2026

Thursday Thank You

06/10/2026

Howdy y'all! If you're in Austin this weekend and you like bourbon, go see Homer at Total Wine on Brodie Lane. If you buy a bottle of Lazy K Bar Bourbon, he'll brand the bottle for you!

05/04/2026

Howdy Y'all!

Join the Texas Live Events Coalition, your favorite TEXpets, and your fellow meetings and events professionals as we celebrate Global Meetings Industry Day (GMID) - a day when the Dallas–Fort Worth industry community comes together to recognize the vital role meetings and events play in driving economic growth, collaboration, and innovation.

Featuring a distinguished panel of Convention & Visitor Bureau leaders representing McKinney, Dallas, Fort Worth, Arlington, and Frisco, panelists will share insights on new and emerging venues within their destinations, highlight key industry trends shaping the region, and discuss opportunities for event professionals as the meetings landscape continues to evolve.

Celebrate, connect, and engage with industry peers as we honor the power and purpose of meetings on Global Meetings Industry Day.

Seating is limited, so register now!

Join fellow meetings and events professionals as we celebrate Global Meetings Industry Day (GMID) -  a day when the Dallas–Fort Worth events industry comes together to recognize the vital role meetings and events play in driving economic growth, collaboration, and innovation.

04/16/2026

Howdy Y'all! Speed Bump and the Armadillo Racing Crew will be in Athens this Saturday (April 18) from 1:00pm - 3:00pm, for the Athens Old Fiddlers Reunion. It's going to be a great time! Go listen to some fancy fiddling and see Speed Bump in prime racing action!

Dont miss out on the fun this weekend.

04/13/2026

Happy National Boot Day, y'all!

Ask us how our TEXperts can help you fit your guests into cowboy boots for an authentic Texas experience.