04/01/2026
She didnāt just want tack⦠she wanted confidence.
SmarTack started with one simple thought. What if every cowgirl could walk into the arena feeling cool, confident, and completely prepared⦠no matter the day, the mood, or the moment?
The idea hit in the middle of the night like a wake-your-husband-up-out-of-a-dead-sleep kind of idea.
He thought she was crazy.ā¦she didnāt care. Because once the idea was there, it wouldnāt let go.
For three years, it was prototype after prototypeāfailures, frustrations, and almosts.
Most people wouldāve quit.
She didnāt.
Then in 2020⦠it finally clicked. A tack set that could transform in secondsā
switch your look, match your vibe, change your styleāover and over again.
And when Fallon Taylor believed in it enough to launch SmarTack on her websiteā¦.everything changed.
It wasnāt just an idea anymore. It was a movement.
Now????? From first-time riders to seasoned prosā¦ā¦SmarTack is in arenas everywhereāhelping cowgirls show up bold, ready, and unapologetically themselves.
Because confidence isnāt something you wait forā¦itās something you put on. š¤
šø creds to the fabulous Kylie Wells of and ā¼ļø It is amazing to have this sweet lady believe in SmarTack as much as we do ā¤ļøš