06/11/2026
Malty tasking
We love framing vintage ads and this is a less commonly framed, newspaper ad from the 1970’s! The Blitz-Weinhard Brewing Company is a historic Portland, Oregon-based brewery founded in 1856. It is best known for pioneering America’s craft beer movement with Henry Weinhard’s Private Reserve in 1976, surviving through Prohibition by bottling sodas, and making a very generous offer to pump free beer through a city fountain in 1880 but ultimately the city rejected their offer. What could’ve possibly gone wrong??
We wanted the framing to feel like part of the original ad and era! The gold powder brings just the right amount of warmth and antique gold tone to highlight the colors in the newspaper without distracting. We floated the newspaper to expose the entire ad and celebrate the condition after over 50 years! Most importantly, we used UV protection to keep the print and color in the same condition forever!