09/05/2026
Generated image: Hollow Gold Butterscotch Wordmark
Generated image: Hollow Gold Butterscotch Wordmark
Okay, you dropped the ball on that one. You did not separate the word. I need butter on the top and scotch on the bottom. And I sent you the attachment to give you an idea how the words are supposed to look. The font that you used is fine, and you hollowed it out, which is good. But you dropped the ball on separating the word, as well as using this elongated effect curvature, where the first and last letter are elongated, and the middle part is curved and thinned out. So try it again. Hopefully you'll be able to do it. If not, I have another possibility that I can figure out. Take your time.
Generated image: Hollow Gold Butter Scotch Typography
Generated image: Hollow Gold Butter Scotch Typography
Monday 7:20 PM
Okay, give me your assessment of the... this is pretty much as good as it gets for me. What do you think?
Generated image: Premium Black-and-Gold Wh***ey Bottle
Generated image: Premium Black-and-Gold Wh***ey Bottle
Tuesday 11:27 AM
I'm also a little torn on how to verbalize this to the public. Send me what you have on the call to action, CEO description, product description, and some tags written horizontally, separated by a comma on the latest design. The changes have been made, final changes have been made.
Now that the final Butterscotch concept is unisex and the tagline is “Stay Strong • Stay Refined • Stay Aware,” I would verbalize it as a personality/lifestyle design—not as a literal alcohol-themed design. The wh***ey, butter, and candy are visual wordplay supporting the name.
Call to Action:
Strong in character. Refined in style. Aware of who you are. If that sounds like you, Butterscotch was made with you in mind. Stay Strong. Stay Refined. Stay Aware.