Frida Fest SA

06/02/2026

Vendor applications are now open for the 10th Annual San Antonio FRIDA Fest at Wonderland of the Americas Mall. Our first round of acceptance letters are going out this next week, apply now so we can review your application ASAP.

Artists, makers, vintage curators, artisans, small businesses, and cultural creators are invited to be part of one of San Antonio’s most vibrant celebrations of art, culture, community, and the enduring spirit of Frida Kahlo.

Join us August 15 and 16, 2026 for a massive weekend of art, music, fashion, performances, cultural experiences, and the return of the legendary Frida Look A Like gathering.
Spaces are limited and expected to fill quickly.
Apply now and celebrate 10 years of FRIDA Fest with us.

Artist and Artisan Application:
https://docs.google.com/forms/d/1r8UYOFIUYRVFBFhftFojeqSrc8mnUrq703EvI1gvMiw/viewform

Que Retro Arts and Curious Twins are beyond thrilled to invite artists, artisans, makers, vintage curators, and small businesses to participate in the 10th Annual San Antonio FRIDA Fest. This year marks a monumental milestone as we return to where it all began: Wonderland of the Americas Mall in Bal...

05/28/2026

Vendor applications are now open for the 10th Annual San Antonio FRIDA Fest at Wonderland of the Americas Mall.

Artists, makers, vintage curators, artisans, small businesses, and cultural creators are invited to be part of one of San Antonio’s most vibrant celebrations of art, culture, community, and the enduring spirit of Frida Kahlo.

Join us August 15 and 16, 2026 for a massive weekend of art, music, fashion, performances, cultural experiences, and the return of the legendary Frida Look A Like gathering.
Spaces are limited and expected to fill quickly.
Apply now and celebrate 10 years of FRIDA Fest with us.

Artist and Artisan Application:
https://docs.google.com/forms/d/1r8UYOFIUYRVFBFhftFojeqSrc8mnUrq703EvI1gvMiw/viewform

02/27/2026

Que Retro Arts and Curious Twins are beyond thrilled to invite you to a monumental milestone: The 10th Annual San Antonio FRIDA Fest. This year is a true homecoming as we return to our roots, celebrating a decade of art and culture at our original location, the Wonderland of the Americas Mall.

Join us on Saturday, August 15 and Sunday, August 16, 2026, from 12:00 PM to 5:00 PM for this free, family-friendly event.

Celebrating A Decade of Frida - 10 Years of Empowerment:
Since 2016, FRIDA Fest has been more than just a festival; it is a movement. We continue to honor the "F.R.I.D.A." spirit—celebrating women who are Fabulous, Respectful, Independent, Determined, and Assured. Inspired by the enduring legacies of icons like Frida Kahlo, Selena Quintanilla, and Gloria Anzaldúa, this 10th-anniversary celebration highlights the artists and artisans who keep our heritage vibrant.

The Legendary Frida Look-A-Like Contest - World Record Attempt:
The crown jewel of our 10th year is the return of the iconic Frida Kahlo Look-A-Like Contest. This year, to compete for the Guinness World Record for the largest single gathering of people properly dressed as Frida, Fridas of all ages and genders are encouraged to participate! We are calling on all fans to help us create a sea of Fridas! We are aiming for our largest gathering yet, so don the traditional floral crowns and bold attire to help us honor the artist's visual legacy in spectacular fashion. Additional details to come!

Experience Cultura:
The mall will be transformed into a cultural hub featuring a massive handcrafted Artisan Mercado with over 60 local vendors and galleries. Throughout the weekend, you can immerse yourself in live performances, a curated art show, and a community fashion show. We also invite the community to participate in our Community Altar by bringing photos of departed loved ones and strong women who have shaped their lives.

Event Details:
* What: 10th Annual FRIDA Fest (FREE and open to the public)
* When: Saturday, August 15 and Sunday, August 16, 2026 | 12:00 PM – 5:00 PM
* Where: Wonderland of the Americas Mall | 4522 Fredericksburg Rd, Balcones Heights, TX 78201

Come celebrate ten years of culture, community, and the unmistakable spirit of Frida!

01/26/2026

Mark down your calendar’s FRIDA FEST -August 15-16 we will be announcing the location very soon…

11/16/2025

We had such a blast today at Frida Fest! Thank you to everyone who came out and filled Maverick
Plaza with art, joy, and color.

We have one more day! Sunday, November 16, 2025, and you will not want to miss it!
Frida Fest is a free event, celebrating creativity, culture, and community in the heart of Historic La Villita. Experience more than 50 artisan vendors, live music and performances, art and fashion features, cultural food, cooking demos, and our community altar honoring strong women and loved ones who have passed.

Parking Reminder:All metered street parking is free on Sundays, and the City Tower garage at Commerce and South Flores is also free on Sundays.
Come celebrate with us, shop local, and enjoy the final day of Frida Fest 2025. See you tomorrow!

✨ What to Expect Sunday: More than 50 local artisans. Live performances. Art and fashion showcases. Cultural food and on-site bar. Family friendly fun all day

📍 Maverick Plaza, La Villita⏰ 12 PM to 6 PM🎟️ Free Admission

11/03/2025

Frida Fest 2025 Returns!
Get ready for a weekend bursting with art, music, color, and culture. Que Retro Arts and Curious Twins invite you to F.R.I.D.A. / Frida Fest 2025, a two-day celebration of creativity and community on Saturday and Sunday, November 15 and 16, 2025, from 12 to 6 PM inside Maverick Plaza at Historic La Villita in downtown San Antonio.

Now in its ninth year, Frida Fest honors the life and legacy of Frida Kahlo while celebrating all the fabulous, respectful, independent, determined, and assured women of yesterday, today, and tomorrow, including Frida Kahlo, Selena Quintanilla, Gloria Anzaldúa, and Chavela Vargas.

Experience more than 50 artisan vendors, live music and performances, a vibrant fashion show, art exhibits, culinary demonstrations, and authentic cultural food in the heart of one of San Antonio’s most historic arts villages. Guests are also invited to visit our community altar honoring strong women and departed loved ones. Bring a photo, a flower, or an offering and become part of this shared celebration of art and remembrance.
This year, we are proud to partner with Chef Johnny Hernandez and the La Villita community to bring Frida Fest to life in one of San Antonio’s most cherished cultural spaces.

✨ What to Expect:More than 50 artisan vendors. Live music and performances. Fashion and art shows. Cultural food and cooking demos. On-site bar. Community altar. Family friendly fun
📍 Maverick Plaza, La Villita, San Antonio📅 November 15 and 16, 2025 | 12 to 6 PM🎟️ Free Admission
Vendor and entertainment info:👉 [email protected] info: [email protected]

09/29/2025

Frida’s adjust your flower crowns and don’t forget to join us this coming November 15-16 at La Villita - vendors, artists and live entertainment….

08/31/2025

Join us on Friday October 3rd from 5p-9p for our annual Mu***os Mercado and Gallery at Plaza de Suenos located at 1811 S. Laredo St. Vendors-food trucks-live entertainment- art gallery with alters and Catrina dress exhibition….. message me for vendor information- free admission and plenty of free parking ….