09/11/2026
Research shows that live brand experiences drive real impact—building stronger engagement, trust, and purchase intent. Check out out most recent work, featured alongside Porsche at Monterrey Car Week 2026.
At SimGear, we create custom-branded racing activations that turn audiences into active participants and give brands a memorable way to connect with their guests. The numbers back it up: 60–61% higher purchase intent, 77% greater brand trust, and 69% of consumers preferring brand experiences over traditional advertising.*
*Sources: Freeman Trust Report; Reach3 Insights & The Keller Advisory Group; AEG research.