Jill has been doing rodeo sound and music for 24 years. In 2018, 2020, and 2021 Jill was selected PRCA Music Director of the Year and in 2017-2024, nominated Top 5 PRCA Music Director of the Year. Jill’s Sound provides sound and music for various PRCA rodeos, bull ridings, and professional events around the country including the…
– 2015-2018 National Finals Steer Roping
– 2021, 2023 National Fin
als Breakaway Roping
– 2012-2024 College National Finals Rodeo
– 2020 Ram National Circuit Finals Rodeo
– 2006-2010 Dodge National Circuit Finals Rodeo
– 2009-2022 Badlands Circuit Finals Rodeo
– 2007-2009, 2012 Mountain States Circuit Finals Rodeo
– 2022 PRCA Welcome Reception and Awards Banquet
– 2012-2018 Championship Bull Riding (Road to Cheyenne) Televised Tour
Jill came by her profession naturally; she is the daughter of Hank and Lori Franzen owners of Powder River Rodeo, LLC. Jill began doing sound and music as a summer job working for her parents in 2000. In 2003, Jill’s Sound was formed and now provides sound and music for over 45 professional events a year. Jill is a 2005 graduate from the University of Wyoming in Business Administration. Her degree and family background provides her with knowledge and professionalism making her one of the best rodeo sound and music directors. Jill’s personality coupled with her perfectionism makes her a big hit at any rodeo. Jill is very easy to work with and is successful at making any rodeo a sensation! Jill’s goal is to enhance rodeos with great sound and music, but never to compete or take over the rodeo. Jill married PRCA top 5 Bullfighter of the year, Brandon Loden in April 2015. Together they have a 8yr old son Holden Henry Loden who travels the country with them. When Jill’s not traveling with Jill’s Sound she enjoys spending time with her family and horses.