SORI

SORI is a New York City based creative producer and promoter specializing in Korean music and arts.

Founded in 2016, SORI is committed to promoting engaging, lively and high-caliber sound of Korea to diverse audience. SORI's works include programming, producing, booking and touring as well as artist branding and marketing services. SORI's showcase takes place every January in NYC during The Association of Performing Arts Presenters (APAP) and showcases some of the most outstanding Korean music g

roups. SORI is set to make its debut showcase on Thursday, January 5, 2017 at Rockwood Music Hall in Manhattan.

06/03/2026

Get ready, Seattle! 🇰🇷 SANGJARU returns!

Korean trio reimagines tradition with a sound that’s bold, vibrant, and completely their own—blending Korean folk music with gypsy swing, funk, rock, and fearless improvisation. Driven by janggu, ajaeng, guitar, and electrifying rhythmic interplay, their performances are both deeply rooted and unmistakably contemporary.

📍 Rainier Arts Center, Seattle
📅 FRI, SEPT 25, 2026
💫 Presented by SAMA: Music + Art
🎟️ Tickets & Info: samamusicarts.org

🎸 Sunyoon Cho .sungyoon
🎻 Seonghun Nam
🥁 Hyochang Kwon

Don’t miss this rare opportunity to experience one of Korea’s most exciting emerging groups live in Seattle.

06/01/2026

☀️TOUR NEWS: June is here, marking the start of our Summer/Fall tour season!

Following a breakout North American debut earlier this year, Insun Park & Generals .janggoon return for an epic Summer/Fall 2026 tour, performing in nearly 20 cities across the continent. (More to add!)

Led by Gangnyeong Mask Dance master Insun Park, the ensemble fuses Korean traditional music, mask dance, powerful vocals, and modern rock—bringing ancestral rhythms and contemporary energy together in a bold, electrifying live experience. 💬 “An amalgam of trad folk tunes, ancient shamanistic mask ritual, and punkish rock.” — World Music Central

📍Tour stops include Winnipeg Folk Festival, Musikfest, San Jose Jazz Festival, Grand Performances, Live at the Gantries, Levitt AMP Sheboygan, Museum of Fine Arts Boston, and Cleveland Museum of Art, among many others, with additional dates in development.

🎟️ Don’t miss them live on this tour! Visit our website to view current tour dates.

📩 Booking opportunities remain available—contact us to bring Insun Park & Generals to your festival, venue, or community.

📅 NOW BOOKING: JUL–AUG 2026 | SEP–OCT 2026 | MAR–APR 2027 | 2027–28

🌐 Learn more: sori.nyc/insunpark

Insun Park & Generals .janggoon
🎤Insun Park
🎼Donghyuk Heo
🎸Hahyungki Baek
🪈Johyun Kim
🥁Hyunmo Yang

05/11/2026

🚨 TOUR ALERT!🚨

The countdown to SORI’s Summer Tour begins with Country Gongbang!

South Korea’s trailblazing bluegrass band returns to the road this summer, blending classic Appalachian sounds with Korean musical influences and modern energy.

📍 THU, JUN 11 – New York, NY
📍 FRI, JUN 12 – Wind Gap, PA
📍 SAT, JUN 13 – Pittsburgh, PA
📍 SUN, JUN 14 – Cleveland, OH
📍 TUE, JUN 16 – Ann Arbor, MI

Plus Europe dates:
📍 JUL 25–26 – (UK)
📍 AUG 1–2 – (France)

Catch them live near you!

👉🏻Learn more: SORI.NYC/CGB (link in bio)

Blending the soul of bluegrass with the spirit of K-pop, Country Gongbang is South Korea’s first bluegrass band and the first Korean group to perform at the legendary Grand Ole Opry. After receiving the 2023 IBMA () International Band Performance Grant, they launched a groundbreaking 2024 U.S. tour and historic Opry debut. Most recently, they earned 2025 IBMA Momentum Award nominations for Band of the Year and Vocalist of the Year — a major milestone for Korean bluegrass on the global stage.

👉🏻Booking Now: Spring 2027 + 2027-28 Season

03/16/2026

Last night at the Academy Awards, “Golden” from KPop Demon Hunters took home the Oscar 🏆✨

To celebrate, here’s Country Gongbang’s cover in their signature “Korean Bluegrass” style 🇰🇷🪕

What do you think of this version? 👇

03/12/2026

TOUR RECAP!🔥

Sangjaru celebrated the Year of the Fire Horse with a successful Spring 2026 U.S. tour, performing at venues including the National Museum of Asian Art, Joe’s Pub, Zoellner Arts Center, Creative Alliance, World Cafe Live, Ware Center, and the University of Michigan. Their high-energy fusion of Korean folk traditions and gypsy swing continues to captivate new audiences across the country, while the group also led engaging education programs for students from grades 5-8 through college.

NOW BOOKING:
SEP–OCT 2026 & SPRING 2027

🎸 Sunyoon Cho .sungyoon
🎻 Seonghun Nam
🥁 Hyochang Kwon
Booking .choi
Sound Engineer

Special thanks to our amazing presenters:
and travel sponsor: KOFICE,

03/11/2026

TOUR RECAP!🔥

Insun Park & Generals made a powerful U.S. debut this Spring 2026, launching at globalFEST at Lincoln Center and performing across New York, Pennsylvania, Texas, Minnesota, and Wisconsin. Blending Korean folk traditions with electrifying rock energy, the band drew incredible responses from audiences and presenters, quickly building momentum with new U.S. fans.

Following this exciting debut run, Insun Park & Generals will return for major U.S. tours in Summer and Fall 2026! Stay tuned!
janggoon

🎤 Insun Park
🎸 Hahyungki Baek
🪈 Johyun Kim
🥁 Hyunmo Yang
🎼 Donghyuk Heo
Booking .choi
Manager

🙏Special thanks to our amazing presenters:
and travel sponsor: KOFICE, and residency sponsor:

“Insun Park & Generals are unlike anything I’ve ever seen — a joyous and genre-defying explosion of song and dance” — James Taylor, Program Director, The Cedar Cultural Center

“A stunning voice, charismatic stage presence, and a versatile, ass-kicking rock band… they transfixed the audience from the first note.” — Bill Bragin, Executive Artistic Director, The Arts Center at NYU Abu Dhabi

“Insun Park had the best stage presence of the night, twirling, jumping, and singing her heart out.” — NYS Music

“An amalgam of trad folk tunes, ancient shamanistic mask ritual, and punkish rock.” — World Music Central

“South Korean band Insun Park & Generals delivered a fun yet enigmatic fusion of shamanic ritual folk songs and modern rock… culturally significant and deeply celebratory.” — Earmilk

03/05/2026

🪕 Country Gongbang at Eddie’s Attic (Atlanta, GA) — April 22 🪕

We’re excited to present Country Gongbang at , Atlanta’s legendary listening room known for propelling emerging artists into the national spotlight. This iconic stage has helped launch the careers of John Mayer, Sugarland, Shawn Mullins, Indigo Girls, and The Civil Wars—and now Country Gongbang brings their unique sound to this storied stage.

Blending American bluegrass with K-pop soul, delivers high-energy harmonies, virtuosic strings, and a fresh cross-cultural take on roots music. Don’t miss this intimate night in one of the most respected rooms in the country.

📍 Atlanta, GA
📅 April 22, 9:15PM
🎟️ Tickets: eddiesattic.com

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🎻
🪕
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02/27/2026

🔥Another festival lineup announcement! So proud to bring Korea’s pioneering bluegrass band, representing South Korea 🇰🇷 at Festival International de Louisiane in Lafayette, Louisiana!

📆Catch Country Gongbang’s performances on Saturday, April 25 and Sunday, April 26.

👉🏻More info: www.festivalinternational.org

02/24/2026

🔥Hot tour news ❄️➡️☀️ We’re officially counting down to summer because WOMAD is back, and so is our SORI artist!

🪕We’re excited to share the official lineup announcement poster featuring Country Gongbang, Korea’s pioneering bluegrass band, representing South Korea at WOMAD Festival in July 2026 at Neston Park, a new location for the festival.

Catch performances on Friday, July 24 and Saturday, July 25, including the popular Taste the World performance. 🧑🏻‍🍳

We’re honored to be part of this major return and can’t wait to share the stage with so many incredible artists. Summer cannot come soon enough!

02/03/2026

🚨NEW TOUR ALERT!🚨
Country Gongbang is coming back to the US this Spring 2026! 🇺🇸

Trailblazing bluegrass band from South Korea blends classic Appalachian sounds with modern and cultural influences, and they’re hitting the road again!

📆 APRIL DATES
📍WED, APR 22 – Eddie’s Attic (Atlanta, GA)
📍THU, APR 23 – Newberry Opera House (Newberry, SC)
📍SAT-SUN, APR 25-26 – Festival International de Louisiane (Lafayette, LA)

📆 MORE DATES COMING
📍THU, JUN 11 – New York, NY
📍FRI, JUN 12 – Wind Gap, PA
📍SAT, JUN 13 – Pittsburgh, PA
📍TUE, JUN 16 – Ann Arbor, MI

More shows to be announced soon 👀
Catch them live near you!

👉 Learn more: sori.nyc/cgb
🚨BOOKING NOW: SUMMER-FALL 2026 & APR-MAY 2027🚨

Fusing the soul of bluegrass with the spirit of K-pop, Country Gongbang is South Korea’s first bluegrass band and the first Korean group to perform at the legendary Grand Ole Opry in Nashville. In 2023, they received the prestigious IBMA (International Bluegrass Music Association) International Band Performance Grant, which led to their groundbreaking 2024 U.S. tour and landmark Opry debut. Most recently, they were nominated for the 2025 IBMA Momentum Awards for Band of the Year and Vocalist of the Year, a historic recognition for a Korean bluegrass group on the international stage.

Address

3025 Walnut St
Philadelphia, PA
19104

Website

http://www.sori.nyc/

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