08/29/2026
109 years ago today, Lincoln was born.
On August 29, 1917, Henry Leland and his son Wilfred founded the Lincoln Motor Company in Detroit. Before Lincoln became synonymous with American luxury, the company’s earliest work was far different: building Liberty aircraft engines for the First World War.
After the war, Lincoln transitioned to automobiles, and in 1922 the company was purchased by Ford Motor Company.
Just three years later came the car pictured here, our very own 1925 Lincoln Model L Dual Windshield Phaeton.
Its raked windshield, wind wings, three-piece rear windshield, jump seats and rear luggage rack are reminders of an era when buying a luxury automobile often meant pairing an automaker’s chassis and engine with bespoke coachwork from a separate body builder.
More than a century after Lincoln’s founding, this Model L gives us a remarkably tangible look at the company’s earliest years.
History has a way of looking better in person, come see this car before it's gone!