Oktoberfest - New Ulm

Oktoberfest - New Ulm Prost from the Most German Town in America!
🍻 Oktoberfest happens the first two weekends of October in New Ulm, MN.

Attend one of the best Oktoberfest celebrations in the nation!

September is here—and the countdown is on! 🍻Voting for USA TODAY 10BEST Best Oktoberfest ends September 7.If New Ulm Okt...
09/01/2026

September is here—and the countdown is on! 🍻

Voting for USA TODAY 10BEST Best Oktoberfest ends September 7.

If New Ulm Oktoberfest has given you a favorite memory, introduced you to a new tradition or simply shown you a really good time, we’d be honored to have your vote.

https://10best.usatoday.com/awards/best-oktoberfest/

Thank you for supporting New Ulm Oktoberfest!

Oktoberfest is more than an event in New Ulm—it’s part of who we are. 🇩🇪Our celebration brings generations together thro...
08/27/2026

Oktoberfest is more than an event in New Ulm—it’s part of who we are. 🇩🇪

Our celebration brings generations together through German heritage, music, food, dancing and the kind of hospitality that makes everyone feel welcome.

Help New Ulm Oktoberfest earn national recognition in the USA TODAY 10BEST Readers’ Choice Awards.

Vote here:

https://10best.usatoday.com/awards/best-oktoberfest/

The Germanic-American Day Parade is back for Oktoberfest! 🍻The parade steps off at 11 a.m. on Saturday, October 3—and ev...
08/25/2026

The Germanic-American Day Parade is back for Oktoberfest! 🍻

The parade steps off at 11 a.m. on Saturday, October 3—and everyone is invited to watch or march. Bring your flags, wear your German attire and help fill downtown New Ulm with Oktoberfest spirit!

Want to march? No registration is needed. Simply meet at the Glockenspiel at 10:30 a.m.

The parade is sponsored and organized by the German-Bohemian Heritage Society. Please direct questions to Rick Eckstein at 507-766-7976 or [email protected].

You’ve heard the music. You’ve danced a polka. You’ve raised a stein and shared a table with friends. Now we’re asking y...
08/21/2026

You’ve heard the music. You’ve danced a polka. You’ve raised a stein and shared a table with friends. Now we’re asking you to do one more thing: vote for New Ulm! 🥨🎶🍺

New Ulm Oktoberfest is competing for USA TODAY 10BEST Best Oktoberfest.

Cast your vote here:

https://10best.usatoday.com/awards/best-oktoberfest/

Voting ends September 7.

National Bratwurst Day?🌭Now THIS is a holiday New Ulm Oktoberfest can get behind.From grilled brats and sauerkraut to al...
08/16/2026

National Bratwurst Day?🌭

Now THIS is a holiday New Ulm Oktoberfest can get behind.

From grilled brats and sauerkraut to all the German food you'll find around Oktoberfest, we believe there are very few problems a good brat can't solve.

And if you think today is a good day for a brat...

Just wait until October. 🍻

We need your vote, Oktoberfest fans! 🍻New Ulm Oktoberfest is nominated for USA TODAY 10BEST Best Oktoberfest—and we coul...
08/15/2026

We need your vote, Oktoberfest fans! 🍻

New Ulm Oktoberfest is nominated for USA TODAY 10BEST Best Oktoberfest—and we couldn’t be more excited to represent our community and its German heritage.

Help us earn a place among the country’s best Oktoberfest celebrations:

https://10best.usatoday.com/awards/best-oktoberfest/

Voting ends September 7. Prost!

🍻 Be Part of the Tradition. Volunteer at New Ulm Oktoberfest! 🇩🇪Every great Oktoberfest memory starts with people who ma...
08/13/2026

🍻 Be Part of the Tradition. Volunteer at New Ulm Oktoberfest! 🇩🇪

Every great Oktoberfest memory starts with people who make it happen.

From welcoming guests and helping with activities to keeping the celebration running smoothly, our volunteers are a big reason New Ulm Oktoberfest is one of Minnesota's favorite fall traditions.

Whether you can spare a few hours or an entire shift, we'd love to have you on the team.

As a volunteer, you'll:
🍺 Help create an unforgettable experience for thousands of visitors
🤝 Meet new people and give back to the community
🎉 Get a behind-the-scenes look at one of New Ulm's biggest celebrations

Ready to join us?

Sign up today and help make Oktoberfest 2026 one to remember!
🔗 https://www.signupgenius.com/go/60B044CA9A82CA1FF2-64197537-2026 #/

🍻 New Ulm Oktoberfest is in the running for Best Oktoberfest in the country!For the fourth year in a row, New Ulm Oktobe...
08/12/2026

🍻 New Ulm Oktoberfest is in the running for Best Oktoberfest in the country!

For the fourth year in a row, New Ulm Oktoberfest has been nominated for the USA TODAY 10BEST Readers’ Choice Awards — and now we need your help.

We've been ranked:
🏆 #7 in 2025
🏆 #10 in 2024
🏆 #10 in 2023

Now we're going for another top-10 finish… and maybe an even better spot. 👀

You can vote once a day through September 7 at 10:59 a.m. CT.

If you've raised a stein with us, danced to a polka band, watched the German-American Day Parade, or simply made a few Oktoberfest memories in New Ulm, this is your chance to help put our celebration back on the national stage.

👉 Vote for New Ulm Oktoberfest and share it with your Oktoberfest crew:
https://www.newulm.com/2026/08/12/new-ulm-oktoberfest-usa-today-10best-2026/

Every vote helps. Prost! 🍺🇩🇪

08/09/2026

Who's ready?!

🍺 A New Ulm tradition for generations!Every fall, the grounds of Schell's Brewery come alive with music, great beer, del...
07/28/2026

🍺 A New Ulm tradition for generations!

Every fall, the grounds of Schell's Brewery come alive with music, great beer, delicious food, and the festive spirit that has made Schell's Oktoberfest a favorite tradition for generations.

Whether you're singing along with the band, enjoying a fresh Oktoberfest beer, or simply soaking in the atmosphere, it's a celebration of German heritage that's uniquely New Ulm.

Planning to attend? Find event details, entertainment, tickets, and more at:
https://www.schellsbrewery.com/events/oktoberfest/

Prost!🍻

Address

1 N Minnesota Street
New Ulm, MN
56073

Telephone

(507) 233-4300

Website

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