10/19/2016
Do you find yourself saying things like, “I love to coach, but I hate to sell,” or “I’m a great coach, but I struggle to find new clients?” You may have said them yourself, or heard others say the same things. You love what you do, but you dislike the business aspect of it. When you engage in a profession for passion and purpose you often don’t realize that marketing yourself and your services is part of that business. If you’re missing this key component, however, then you’re unable to do the part you actually love.
Many individuals who are self-employed in the service industry, such as coaches and consultants, find themselves stymied by the process of marketing and the perception of selling. That’s not what you were trained to do, yet it has become a vital part of your career.
The purpose of Picture Frame Marketing™ is to shine the spotlight on YOU as the outstanding coach that you are.
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