A Visual Theory

A Visual Theory Making art out of garments. Welcome to my small business — I can’t wait to create for you!

merch moments from Mocama Beer Company // Mocama Coffee 💀☕️👻🖤
08/23/2026

merch moments from Mocama Beer Company // Mocama Coffee 💀☕️👻🖤

08/22/2026

FALL HAS ENTERED THE CHAT👻

spooky season is officially starting early at mocama, and i had the absolute best time creating their autumn merch! inspired by phil (the mocama ghost 👻) and all those cozy, pumpkin-spice-season colors, this collection is one i’ve been looking forward to since i started making their merch back in march.

as always, every piece is screen-printed by hand in small batches, which means each one has its own little personality — no two are exactly alike.

and a huge thank you to kim and andrew, the fearless owners of mocama. they are true supporters of small businesses and have helped my little business grow in ways i never could have imagined. i’m forever grateful to be a part of this mocama club and to have people like them in my corner. 🤎

have fun picking out the pieces that make you feel cool, cozy, and just the right amount of pumpkin spice.👻🍂🎃☕️

extremely honored and excited to make these custom shirts for Sand & Sage Mystic Shoppe’s new project. the colors, the l...
08/17/2026

extremely honored and excited to make these custom shirts for Sand & Sage Mystic Shoppe’s new project. the colors, the logo, the vibes — i am over the moon with how these turned out and i’m even more excited for their new adventure! Sand & Sage Mystic Shoppe and Island Apothecary ✨⭐️💫

sunday sneak peeks for Mocama Beer Company // Mocama Coffee 👻☕️⚰️fall merch is my specialty. if you’ve been playing the ...
08/16/2026

sunday sneak peeks for Mocama Beer Company // Mocama Coffee 👻☕️⚰️

fall merch is my specialty. if you’ve been playing the fun game of collecting all of mocama’s limited edition merch, you’re certainly not going to want to miss this drop💫

08/08/2026

this & a “please pull up on the yellow tab”🐭✨🧚🏻‍♀️💫🏰

the first of many disney adult creations and collections! i love being able to make pieces based off my personal interests. my ideas and designs flow so easily and i’m determined to get it right because my entire heart is invested. super hyped with how these turned out!

DISNEY OR NOWHERE💫🏰🧚🏻‍♀️🐭being a disney adult doesn’t mean settling for the same classic park merch everyone else is wea...
08/02/2026

DISNEY OR NOWHERE💫🏰🧚🏻‍♀️🐭

being a disney adult doesn’t mean settling for the same classic park merch everyone else is wearing. this collection was created for the disney lovers who want to bring their personal style into the parks and beyond. for the ones who plan park outfits before park days. for the rope droppers, the annual passholders, the people who somehow always end up booking “just one more trip.” this collection was inspired by the magic, nostalgia, and adventure that makes disney feel like home.

💫PRE-SALE OPEN NOW, SHOP ON MY WEBSITE!

i’ve been a little m.i.a... but not really. 🤍truthfully, the behind-the-scenes work has been nonstop, and documenting it...
08/01/2026

i’ve been a little m.i.a... but not really. 🤍

truthfully, the behind-the-scenes work has been nonstop, and documenting it has never been my strong suit. that’s something i’m working on because there’s so much happening that i want to share!

a visual theory is growing and evolving, and with growth comes a whole lot of work that no one really sees.

on top of that, dance season is officially kicking back off, and if you know me, you know being a dance teacher is such a huge part of who i am. i’m also lucky enough to work in social media + marketing, another job i genuinely love. and somewhere in between all of that... i’m planning a wedding!

there’s a lot of diy going into our day. maybe i’ll question that decision later with how packed life is right now, but it’s something that’s important to me, and i’ll always make time for it.

working for yourself isn’t always glamorous. it’s long days, late nights, no real “off” switch, and constantly juggling a million things. but i wouldn’t trade it for anything.

if you’ve noticed i’ve stepped away from the farmers market for a bit or i’ve been quieter than usual on here, that’s why. life is full in the best way, and i’m incredibly grateful that every business i’m a part of continues to grow and keep me busy.

thanks for sticking around while i navigate this season. i promise there’s a lot more coming. 🫧👽✂️🪐

07/24/2026

the most asked question i get on my farmers market mini vlogs is, “where did you get your banner?” 🤍

so i finally made a video dedicated to it! i designed my banner in Canva and had it printed through VistaPrint . i’ve used both for years, and they’re honestly two of my favorite tools because they’re so easy to use, even if you’re just getting started.

if you’ve been wanting to make a banner for your booth but didn’t know where to start, i hope this helps make the process a little less overwhelming. happy banner making! ✨🤍

07/19/2026

A FEW THINGS I’VE LEARNED ALONG THE WAY☕️🪐🦋🧚🏻‍♀️👽

there’s no “right” way to do markets, but i love sharing what has worked for me in case it helps someone else. whether you’re getting ready for your first market or looking to switch things up, i hope these tips give you a few ideas.

being a local maker has been one of the most rewarding things i’ve ever done. the farmers market grind isn’t always easy—it’s early mornings, long days, and a whole lot of hard work—but getting to meet so many incredible people and share what i create makes it all worth it.

i hope this inspires someone to set up their own booth someday. you never know where it might take you!

07/18/2026

my most requested tee: a comfort colors tshirt🪩💫✂️🌴

i’ve worked with a lot of different apparel brands over the years, and i always come back to comfort colors. yes, they’re a little more expensive, but the quality is worth every penny. the vintage feel, the perfectly worn-in colors, the relaxed fit, and the way screen printing melts right into the fabric... nothing else really compares. it’s also one of the most requested brands from you guys, and i completely understand why. once you own one, it’s hard to wear anything else. i’m a comfort colors girl forever!

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31 S 5th Street
Fernandina Beach, FL
32034

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