The Music Specialist

11/26/2025

www.asha.com

02/15/2025

This is a must-read in 2025! The story of industry abuse is still relevant today. Allen L. Johnston shares a gripping account of the challenges many face within the music industry. Don't miss it! Read here: https://wix.to/XlbT7d7

Allen L. Johnston – The Music Specialistwww.asha.comThis story needs to be told because, even in 2025, people are still falling for the same industry scams.A distressed parent recently called me, desperate to make their child’s entertainment dreams come true. They had attended a networking event...

01/24/2025

🎉 Join us for the 25th Anniversary of Blues excellence!

Email from Jus Blues Music Foundation, Inc. Big Ticket Available February 1 Atlanta, GA - FOR IMMEDIATE RELEASE Atlanta, Ga – January 2025 Jus’ Blues Music Foundation Celebrates 25th Anniversary with

01/10/2025

In a world increasingly dependent on technology, have you ever considered how cellphones can change education for all? Join me in exploring the transformative opportunities they provide, especially for people of color. Read more here: https://wix.to/WHXcRP7

Traveling internationally has opened my eyes to the immense opportunities available for people of color across the globe. Specifically, African-American musicians and multimedia creators have untapped potential worldwide. What I’ve discovered is that nearly everyone aspires to achieve the level of...

12/30/2024

Don't miss out on Music Specialist 2025! Network, learn, and shine in the music industry!
https://conta.cc/41UcNuj

12/25/2024

Celebrate the Blues with us! We're preserving history and recognizing talent!
https://conta.cc/41OT9Qn

Email from Jus Blues Music Foundation, Inc. Holiday Greetings At Jus' Blues, we are dedicated to safeguarding the rich history of Blues music, honoring its original creators, and celebrating the innov

12/14/2024

The International Music Conference for Independents
www.micannes.com

12/03/2024

https://conta.cc/3ZxUUQp

Email from Jus Blues Music Foundation, Inc. Make a Donation Today Preserve Our Blues Legacy The Jus’ Blues Music Foundation stands as a beacon of hope for the preservation of Blues heritage, a genre t

11/09/2024

🎉 Don’t miss the 25th Jus’ Blues Music Awards from July 30 to August 2! Join the rhythm! 🎶

Email from Jus Blues Music Foundation, Inc. Jus' Blues Awards Week 2025 Is Coming Hello, Blues Lovers! Get ready to mark your calendars for an unforgettable experience as we celebrate the 25th annual

10/28/2024

TikTok Music (previously known as Resso) has announced that it will officially cease operations on Thursday, November 28, 2024.

10/19/2024

Donald Trump is a miracle walking. After getting "grazed" by a velocity bullet causing massive bleeding, he has no physical scar.

I have been looking for it for weeks and even after he removed the bandage, it has disappeared.

10/03/2024

7 secrets to having a potentially great entertainment industry career.


HONESTY IS THE BEST POLICY – Normally people don’t think that being honest rates high within the entertainment industry, however based on how small this industry is and the ability to communicate at light speed, telling someone a lie can backfire on you very quickly.

RETURN PHONE CALLS – The ability to communicate over the phone has been taken for granted and current industry relations are being held over the impersonal Internet. Phone calls may only take a few moments, but can create a lifetime worth of good will.





SHAKE HANDS – The very best way to conduct business is to physically meet your client and “press the flesh”. The entertainment industry was built upon artists and managers going from one venue to another making fans and personally visiting stores.


GOSSIP IS POISON - It maybe true that you’re ex business partner stole your money, cheated with your secretary and demolished your accounts. Telling other people about it will only bring your personal relationship down and hurt your future business.

LET GO TO ADVANCE – Many times I have heard potentially good artists say that they would have signed a deal but the company wanted too much of their potential earnings. They never sign with anyone, but always say that their material is better than anything else on the market. Holding tight to nothing will only bring you back a zero return. Your imagined importance will never get you a large paycheck only more imagined importance.



NETWORKING WORKS – Get out, meet people, stay in touch with them and make friends. Remember that friends do business together, strangers don’t.

COMMUNICATE, COMMUNICATE, COMMUNICATE – The recent growth in the amount of publicists is a direct reflection on the need of artist’s, labels, companies and others to have communication with their fan base. You must stay in touch with the people that want to buy your products and services. Use every means necessary and available to let your customer know that you care about them and value them.