FIRST FIGHT

FIRST FIGHT Illustration/Motion Design/Edit

08/11/2026

AI didn’t make this spot. People did.
For this OnStar project with McCann, we mixed AI into the process alongside good old-fashioned production and post.
Used responsibly. Used creatively. And most importantly -used as a tool, not a shortcut.
Here’s a quick look behind the fight.
BTS

07/26/2026

Rules of Engagement.
Our DJ Batlle was LIT last night!
❤️

ITS HERE! Time to celebrate and raise some glasses!See you TONIGHT!🔥🥊
07/25/2026

ITS HERE! Time to celebrate and raise some glasses!
See you TONIGHT!🔥🥊

2 days to go til our 10th Anniversary Party!This pic was taken back in 2019 when our EP Anthony Bommarito was actually a...
07/23/2026

2 days to go til our 10th Anniversary Party!
This pic was taken back in 2019 when our EP Anthony Bommarito was actually a client of ours- and now…he’s a third partner here at First Fight😎🥊.

Five days to go. These pics were taken back in 2022.As we count down to First Fight’s 10th Anniversary Celebration on th...
07/20/2026

Five days to go.
These pics were taken back in 2022.
As we count down to First Fight’s 10th Anniversary Celebration on the 25th, we’re celebrating the people who have made this journey possible.
Over the last decade, we’ve had the privilege of working alongside incredibly talented editors, producers, artists, animators, coordinators, freelancers, partners, and collaborators. Every project, every late night, every creative challenge - we’ve never done it alone.
To everyone who’s been part of the First Fight team over the years: thank you. Your talent, passion, and belief in what we’re building helped shape who we are today.
Here’s to the people behind the work - and to the next round.

Day 3 of our countdown to our 10th Anniversary on July 25th!May 2019 - First Fight is featured in the Detroit Free Press...
07/17/2026

Day 3 of our countdown to our 10th Anniversary on July 25th!
May 2019 - First Fight is featured in the Detroit Free Press!!🔥🥊

The countdown to our 10-Year Anniversary Party on the 25th continues….So without telling me, show me how much a client l...
07/16/2026

The countdown to our 10-Year Anniversary Party on the 25th continues….

So without telling me, show me how much a client loves you….?

Back in 2018- we were all BEYOND shocked when we received an unexpected gift from our client Dave & Busters…..an NBA Jam video game! 🔥😄😝

It’s getting closer folks….Thrilled and pumped to have MCing the festivities and refereeing the DJ battle!!🥊🔥🥊
06/09/2026

It’s getting closer folks….
Thrilled and pumped to have MCing the festivities and refereeing the DJ battle!!🥊🔥🥊

They said we wouldn’t last…but we ain’t hear the bell yet. July 25.
04/24/2026

They said we wouldn’t last…but we ain’t hear the bell yet.
July 25.

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2111 Woodward Avenue, Suite 1003
Detroit, MI
48201

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