Roger Charlie

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Roger Charlie Roger Charlie provides promotions, marketing and management in support of your brand so that you can Roger Charlie is named for my Grandpa Chuck.

Hi, I’m Sami, a publicist, creative strategist, and lifelong champion of good stories. After 15 years in marketing, promotions, and business management, I found my home in publicity in 2011, helping authors, musicians, and all kinds of creatives individuals step into the spotlight. From national book and music tours to collaborations with major media outlets and influencers around the world, my work is all about building genuine community and having a little fun along the way. It’s a nod to his service, legacy, and the family business he built in 1953. His ethics and entrepreneurial spirit guide everything I do. When I’m not championing clients, I’m usually traveling around the world with my two hilarious kids, and husband, with whom I collaborate with often through home design and music (he’s a children’s musician beloved by Colorado festivals and libraries all over the front range). We recently worked together to renovate Margo, a 1978 Airstream Argosy Minuet that you are welcome to rent for your next Denver adventure!

Yesterday, I got to do something pretty special: I went to my son’s school and talked to the entire third grade about wh...
10/09/2026

Yesterday, I got to do something pretty special: I went to my son’s school and talked to the entire third grade about what I do for a living.

And next week, they get to put it into practice.

I gave each group a little publicity project: come up with a product, book, person, or idea they want to promote, figure out who would care about it, choose a media outlet, create a pitch, write an ask, design a poster, and then pitch me the story when I come back.

They even have jobs on their teams: Planner, Writer, Designer, and Spokesperson.

But my favorite part might be their Team Promise:

“We will listen to each other, take turns, share ideas, and help each other when things get tricky.”

Honestly, that’s a pretty good definition of good storytelling and good teamwork at any age.

I’m especially curious to see what these third-grade publicists come up with. Something tells me I’m going to have a tough time saying no to these pitches next week.

10/08/2026

A great story deserves to be seen, heard, and talked about by the right people.

So what do you need? Visibility.

That’s where publicity comes in. From media strategy to PR, we help get your story where it belongs.

Ready to get noticed?
Visit www.rogercharlie.com to learn more.

The Trimesters of Grief by Katie Rizzo is officially out today.A deeply personal book about loss, grief, and finding a w...
10/06/2026

The Trimesters of Grief by Katie Rizzo is officially out today.

A deeply personal book about loss, grief, and finding a way to keep going while carrying the love that remains.

I had an opportunity to meet with Katie for coffee last month and she has such a beautiful, genuine spirit, and she is just the person to share such a vulnerable topic.

Available now wherever books are sold.

Pick up your copy and learn more on her website: https://www.katierizzo.com/the-trimesters-of-grief

A little reminder for October…
10/01/2026

A little reminder for October…

What happens when launching into adulthood takes a little longer?Join my client Kim Muench and bestselling author Julie ...
09/28/2026

What happens when launching into adulthood takes a little longer?
Join my client Kim Muench and bestselling author Julie Lythcott-Haims for a FREE live conversation about adult children and parents living together longer—and how families can navigate independence, expectations, money, and connection.

📅 October 1 | Online
🎟️ Registration required.

Register here: https://www.eventbrite.com/e/the-new-launch-adult-children-and-parents-living-together-longer-tickets-1996384962163?aff=oddtdtcreator

09/24/2026

Water, oxygen, and ALL THE FREEZER COOKIES
The essentials.

Shoutout to my Colorado Favorite:

Publicity can look simple from the outside.“Just pitch the book.”But good publicity is rarely that simple.It takes resea...
09/21/2026

Publicity can look simple from the outside.

“Just pitch the book.”
But good publicity is rarely that simple.

It takes research, relationships, strategy, timing, creativity, and a clear understanding of what makes a story worth talking about.

That's what happens behind the scenes.

Visit my site to learn more: www.rogercharlie.com

09/17/2026

Some things are worth spending money on.
Not because they make you richer, but because they give you something you can’t put a price on: time with family, music, beautiful things, meaningful experiences, and moments to slow down.

These are a few of mine. 👆🏻

What would you add to the list?

Not every author needs more promotion.Sometimes, they need the right conversation.Who are you trying to reach?What do yo...
09/16/2026

Not every author needs more promotion.
Sometimes, they need the right conversation.

Who are you trying to reach?
What do you actually want to be known for?
Where does your story belong?
And, perhaps most importantly, what feels authentic to you?

Good publicity isn't about shouting louder.
It's about finding the right rooms, the right people, and the right opportunities to start meaningful conversations.

Authors: what's the hardest part of getting your book in front of the right people?

Let's talk about it.

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Denver, CO

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