Pendulum Creative

Pendulum Creative We channel our passion for immersive experiences to bring your event from rendering to reality.

Pokémon GO turns 10 this year, and Chicago got the full treatment. We built out the GO Fest boutique at NEWCITY — window...
06/05/2026

Pokémon GO turns 10 this year, and Chicago got the full treatment. We built out the GO Fest boutique at NEWCITY — window vinyl, exterior signage, interior wraps and wall decals, floating signage, and custom merch displays throughout. 

For the 100 Thieves room, we designed and crafted custom pedestals for their Mega Mewtwo capsule collection. These monolithic displays provided a sharp contrast to the rest of the activation, while fitting right into the vision of the brands’ collaboration.

For the Flowasis, we designed and fabricated a fully custom traveling lounge built to deploy at festivals and deliver a...
05/08/2026

For the Flowasis, we designed and fabricated a fully custom traveling lounge built to deploy at festivals and deliver a high-impact brand experience from the ground up. The structure starts with a 20-foot shipping container. We then create an 18’ foot opening to act as a fold-out deck. A winch-and-aircraft-cable system routes through the ceiling framing to operate the deck — making it easy to secure for transport and open in minutes on site.

Interior highlights:

• A 9’ horseshoe bar with LED channels routed directly into the plywood and bending board construction with the winch system housed within the base

• A back wall of perforated metal layered with contoured wave panels, each carrying its own LED channel

• Two fully fabricated interior display walls, each built in seven layers including CNC-cut plywood ribs, milk plexi diffusers, and integrated monitor and speaker openings

• A curated headphone experience with playlists designed around the Rythm THC beverage line

Every system in this build was designed to travel, set up fast, while still feeling considered.

05/01/2026

Our work is the result of human minds and human hands. Our designers, fabricators, and producers think quickly, pivot when necessary, and move with precision to manifest the visions of our clients.

We work from a practice rooted in quality and connection, and every project moves through our shop under the same careful eye with the same high standards.

Pendulum is a design and fabrication studio bringing lasting spaces to life for brands and their people.

For , we designed and fabricated the Flowasis — a fully custom 20-foot shipping container transformed into a mesmerizing...
04/24/2026

For , we designed and fabricated the Flowasis — a fully custom 20-foot shipping container transformed into a mesmerizing festival lounge.

The space centers on a half-horseshoe bar with a CNC-cut Rythm logo set into the back wall, surrounded by programmable RGBW LED channels and a perforated metal wave wall that moves light through the room in a way that’s hard to pin down.

Custom millwork throughout, two fully built-out feature walls with integrated speakers, monitors, and display for the Rythm beverage line, and a rooftop pergola accessible by staircase for guests who wanted to take it all in from above. The headphone experience that featured playlists curated specifically around the Rythm beverages was the final layer, with every decision in the space made to feel like the brand, not just represent it.

This summer, Southwest Airlines is showing up for every Cubs’ Family Sunday at Gallagher Way — meaning they needed a bra...
04/17/2026

This summer, Southwest Airlines is showing up for every Cubs’ Family Sunday at Gallagher Way — meaning they needed a branded space built for the long game.

Working alongside , we translated their vision into technical drawings and fabricated the full environment. Highlights include a giveaway service bar featuring dimensional letters and butcher block counter, merch displays, a custom speed pitch game, a background wall nodding to Wrigley’s iconic ivy, and more.

Designed and engineered to show up for 14 games, our team prioritized durability and modularity to ensure this pop-up is ready to serve fans all season.

04/13/2026

Highly technical and collaborative design and fabrication for agencies and brands.

See what we’re all about.

www.pendulum-creative.com

In partnership with , we fabricated and installed key elements across the New York City and Chicago Harry Styles pop-up ...
04/03/2026

In partnership with , we fabricated and installed key elements across the New York City and Chicago Harry Styles pop-up stores — part of a global activation celebrating Styles’s fourth studio album.

The scope included a 92” interactive clock built from painted MDF with a Sintra edge profile, featuring embedded magnets at each hour position and a spinning collet so the hands can be freely repositioned by visitors.

A nearly 8-foot dimensional sculpture — foam and plywood construction wrapped in vinyl — brought the album artwork and name into three dimensions. Custom merch displays were built from 3/4” Baltic birch, with one unit incorporating CNC-routed channels to house funhouse mirrors on the back side.

Wall flats were framed, braced, and wrapped in large-format graphic prints throughout both spaces, with additional elements including dimensional lettering, large Sintra photo prints, and contour vinyl applied to the exterior. Technical drawings, fabrication, and installation were all handled in-house.

We recently partnered with to design, fabricate, and install a brand experience for and at Dreamforce 2025 in San Fra...
10/31/2025

We recently partnered with to design, fabricate, and install a brand experience for and at Dreamforce 2025 in San Francisco. In the spirit of the conference, the activation was a blend of technology, craft, and experience, featuring interactive walls, touchscreen monitors for live demos, and dynamic LED lighting. Complemented with greenery throughout, the activation was marked by aerial fabric displays and high pile carpet to ground attendees in the experience. Modular branded carts helped to extend the activation beyond the main footprint.

We also managed the full production scope—including fabrication, logistics, and on-site installation—to ensure a seamless delivery aligned with Meta and WhatsApp’s creative vision.

Another Chicago Marathon in the books. This year, we teamed up with and to transform a blank retail space into a popup...
10/24/2025

Another Chicago Marathon in the books. This year, we teamed up with and to transform a blank retail space into a popup location for the annual race. Our team was responsible for translating Mirror’s creative vision with care and efficiency, acting as their full-service production, fabrication, and installation partner.

Working within an existing space can pose unique challenges, but our teams’ shared experience enabled us to reimagine existing surfaces and structures to suit specific brand and audience needs.

HIGHLIGHTS

• Custom built checkout counter and experience touchpoints CNC routing and special finish signage
• Surface vinyl applique to transform walls and convey brand voice through color, photography, and texture
• Recladding and finishing of existing displays to showcase New Balance’s running shoe portfolio
• Specially sourced materials like perforated metals to give the modern-industrial feel that is uniquely Chicago
• Site checks, preparation, and logistics, in addition to the onsite installation of all assets

We’re back with part two of our founder interviews where we asked them to describe innovation in their careers and their...
03/14/2025

We’re back with part two of our founder interviews where we asked them to describe innovation in their careers and their outlooks on the future of the experiential industry.

Luke has been in the industry for a while. After getting his first taste for live events through concerts and festivals in his adolescence, he got his first industry experience by working in an artist hospitality role for Summer Camp Music Festival. Determined he’d found his career path, he would continue to work on various festivals and standalone shows throughout college. Eventually moving to Chicago he freelanced for event companies, experiential marketing agencies, and Red Bull prior to Pendulum.
Some of Luke’s favorite traits of the industry are its fast pace, the challenges and problem-solving, and the relationships you build by working in such a unique environment. He insists that innovation is vital, as is the need to stay humble and curious.

“One element that is key is constantly learning new techniques, and keeping informed on changes in our industry. The second, equally important piece is not getting stuck in your ways, or thinking that you have all of the answers. By approaching everything from a learning perspective you keep yourself open to new ideas that allow you to deliver innovative experiences.”

Luke is confident the events industry will only continue to grow with the design to replace online interactions with lived experiences. He also expects it to change, stating that a desire for more curated events and community-centric events is set to shake up the monoculture that has been the state of the industry for decades. Delivering our best work and staying ahead demands that we truly invest in the vision of every project by embracing creativity and collaboration, and committing to the dreams of our clients and the lives impacted by them.

Address

4200 W. Diversey Avenue #23b
Chicago, IL
60639

Telephone

+13093393391

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