10/25/2021
Let's talk about 💵 for a minute. I'm raising my prices with my next shop update in a few weeks.
My new prices will reflect the skills I've developed over the last five years and offset more of the time and money I put into creating my work.
Here's some data on my costs:
💰 Money 💰
• Firing fees - I pay my studio a per-cubic-inch firing fee for each piece. On average, each piece costs $10 just to put in the kiln.
• Membership fees - I pay a $225/month to access my community studio.
• These days, I average just about 10 new pieces a month. (My guesstimate without looking back on data.)
• If you do the math, both points add up to $32.50 average material costs per piece.
⏱ Time & labor ⏱
* Hands-on per-piece - On average, I probably spend two-three hours with each piece if you count throwing, trimming, underglazing, and glazing. I haven't timed myself, so this is an estimate. This is only the hands-on work -- it also takes time for pieces to dry, etc.
• Website maintenance - I spend time taking product photos and listing pieces on my website.
I'm not a business or finance person. But it's safe to say that even by increasing my prices a bit, I'm still not close to breaking even. And I'm okay with that! Pottery is my hobby and labor of love first and foremost. But it's time for me to show the value and earn the return of my time, skills, and investment by increasing my prices by just a little.
These prices aren't competitive. I know not everyone is going to shell out, like, $70+ for a planter or vase when Target and West Elm sell beautiful ceramics at more affordable price points because they're mass-produced. It's also so hard for me to compare my work against thousands of other potters also trying to figure out their pricing. It's all over the map.
Art should be accessible to everyone, so I'll aim to make a variety of sizes to vary price points. I'll always have a handful of discounted second chance pieces (work with small mistakes). Thank you for understanding and for continuing to support my work!