John Lawlor - Photography Is Fun Again

John Lawlor - Photography Is Fun Again I design computer-enhanced images built on photos that I created during the golden age of advertising photography.

Day 90 PIFA* 90/90 Project – To paraphrase the Doors: "This is the end my friends"Today marks the end of my self-assigne...
11/06/2022

Day 90 PIFA* 90/90 Project – To paraphrase the Doors: "This is the end my friends"

Today marks the end of my self-assigned PIFA 90 posts in 90 days celebrating my discovery that “Photography Is Fun Again.”

Today also marks the beginning of my new title/hashtag: “ ”.

Today’s photo was originally “enhanced” with an on-camera filter at the time of shooting in 1969. The image posted today is my favorite from over 25 years of shooting.

The multi-panel image enhancement represents the first step in positioning for the opening of my art sales gallery. (if you are interested in being on the announcement list, please send me an email to [email protected] subject “gallery info”.

This 90/90 project has been very satisfying on many levels that extended well beyond my desire to improve my Photoshop skills. In the process, I realized that I was also communicating images and stories about my business life that happened before our two children were old enough to comprehend what dad did for a living (they were 4 years and 3 months old when I stopped accepting still assignments).

The process of digging into my archives also gave me deep feelings of gratitude that I fear were sorely lacking during my advertising photography years. I am grateful for the many ad folks that trusted me with their projects and grateful to the clients that paid my fees and provided me with the production funds that allowed me to do things like rent things like yachts, helicopters, mansions, ranches, and other great locations. On the human level, I was supported by a couple of hundred photographer agents, producers, locations managers, location scouts, production managers, assistants, assistant-assistants, stylists, makeup and hair stylists, drivers, riggers, models, cowboys, wranglers, TV commercial film crews, pilots, property owners, art directors, creative directors, copywriters, clients, and account executives…to name a few. Thank you all.

Cheers -
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Location: Camargue, France
Client: Aqua Velva Men’s Cologne
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John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-on-location -is-fun-again

*Photography Is Fun Again.

Day 89 PIFA* 90/90 Project – Big Ben revisitedThe enhancements to this photo are part of a series of “sketch-like” exper...
11/04/2022

Day 89 PIFA* 90/90 Project – Big Ben revisited

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

I really like this enhanced image. What do you think?

Cheers -
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Location: London
Client: none
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-ben -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 88 PIFA* 90/90 Project – Rhino #1I shot this photo “in the wild” at the San Diego Zoo Safari Park. The enhancements...
11/03/2022

Day 88 PIFA* 90/90 Project – Rhino #1

I shot this photo “in the wild” at the San Diego Zoo Safari Park.

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

I really like this enhanced image. What do you think?

Cheers -
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Location: San Diego Zoo Safari Park
Client: Armstrong Tire
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-diego-zoo-safari-park -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 87 PIFA* 90/90 Project –Zebra #1I shot this photo “in the wild” of the San Diego Zoo Safari Park. The enhancements ...
11/03/2022

Day 87 PIFA* 90/90 Project –Zebra #1

I shot this photo “in the wild” of the San Diego Zoo Safari Park.

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

I really like this enhanced image. What do you think?

Cheers -
____________________________________________
Location: San Diego Zoo Safari Park
Client: none
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-diego-zoo-safari-park -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 86 PIFA* 90/90 Project – Merrill Lynch bull in downtown Houston, photographer shooting from ground This is another p...
11/01/2022

Day 86 PIFA* 90/90 Project – Merrill Lynch bull in downtown Houston, photographer shooting from ground

This is another photo from the Merrill Lynch ads that ran in the first 1987 issue of Fortune magazine.

Yesterday’s image was taken several days before my crew arrived and the photography began. On that day lying down on the ground under the bull was ‘not advised’ by the bull’s owner.

The story was very different after working with the bull and wranglers for 5 days when this photo was taken. Granted precautions were taken to extract me if a problem developed! Happily, the shoot went very smoothly.

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

What do you think?

Cheers -
____________________________________________
Location: Texas
Client: Merrill Lynch
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-lynch-bull -magazine -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 85 PIFA* 90/90 Project – Merrill Lynch bull being ‘calmed’ for my shoot In late November of 1986, I received a call ...
11/01/2022

Day 85 PIFA* 90/90 Project – Merrill Lynch bull being ‘calmed’ for my shoot

In late November of 1986, I received a call that I had been hired to photograph the Merrill Lynch bull for a series of ads to run in the first 1987 issue of Fortune magazine.

This was a very exciting project except for the time crunch and the fact that the bull usually needed a couple of weeks to be ‘calmed’ enough that he could perform on demand for the camera.

This photo was taken on the day that I arrived at the ranch in Texas. The bull’s owner and his wranglers were moving the bull back and forth in a field to wake him from his life of leisure.

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

What do you think?

Cheers -
____________________________________________
Location: Texas
Client: Merrill Lynch
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-lynch-bull -magazine -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 84 PIFA* 90/90 Project – Malaysia waterfront polyptych treatment I have begun experimenting with a combination of my...
10/30/2022

Day 84 PIFA* 90/90 Project – Malaysia waterfront polyptych treatment

I have begun experimenting with a combination of my sketch-like images with polyptych (multi panel images).

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

What do you think?

Cheers -
______________________________________________
Location: Malaysia
Client: none
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 83 PIFA* 90/90 Project – Formula One Race car driver closeup Formula One race car drivers make great closeup subject...
10/30/2022

Day 83 PIFA* 90/90 Project – Formula One Race car driver closeup

Formula One race car drivers make great closeup subjects as the intensity that they bring to the job shows in their faces.

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

Cheers -
______________________________________________
Location: Las Vegas, NV
Client: Marlboro UK
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-one -one-driver -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 82 PIFA* 90/90 Project – Girl in red bathing suit on beach I think that I can safely say in my 25-year active career...
10/29/2022

Day 82 PIFA* 90/90 Project – Girl in red bathing suit on beach

I think that I can safely say in my 25-year active career that I probably photographed girls on beaches in over 30 countries and islands including memorable shoots Bali, France, Italy, Panama, Mexico, USA, Malaysia, Morocco, England, Bora Bora, Australia, Spain, Portugal, Cyprus, Greece, Puerto Rico, Barbados, Jamaica, etc. I even had beaches built in studios in NY and LA for client shoots.

Life was rough back then!

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

Cheers -
______________________________________________
Location: Outside Jackson Hole, WY
Client: scouting for Marlboro
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-on-beach -in-red-bikini -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

Day 81 PIFA* 90/90 Project – Jackson Hole moose sighting I was location scouting in the Jackson Hole area when I spotted...
10/27/2022

Day 81 PIFA* 90/90 Project – Jackson Hole moose sighting

I was location scouting in the Jackson Hole area when I spotted a moose standing in the river. The moose was still for such a long time that I fantasized that it was a fake planted by the tourist board as a “Kodak moment” for the tourists.

Over the years I have had many ‘moose sightings” but none as majestic as this one.

The enhancements to this photo are part of a series of “sketch-like” experiments that I have been conducting.

Cheers -
______________________________________________
Location: Outside Jackson Hole, WY
Client: scouting for Marlboro
______________________________________________
John Lawlor – I am having fun enhancing a large pool of photos that I shot during the 60s,70s, and 80s, the golden age of advertising photography.

-hole-wy -sighting -on-location -lawlor-photography -is-fun-again -age-of-advertising

*Photography Is Fun Again.

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