China Entertainment is a Sino-US entertainment company that deals with production and new media marketing. With two locations, its American site is based in Los Angeles, California, and its Chinese site is based in Beijing, China. Its Chinese branch collaborates with many organizations including CCTV and participates in events such as the Miss World Pageant and Davos Forum. Focused on the collaboration between Chinese and American entertainment, China Entertainment creates original shows and live videos designed to inform viewers on both cultures and demonstrate similarities as a way for people to connect. The company will integrate, reform, and exchange the professional entertainment resources in both countries, allowing consumers to access the entertainment in China and the U.S. By using the latest technology, China Entertainment will create novel shows and thus alter the way in which traditional media operates. Eventually, the company will provide comprehensive cultural consulting and content marketing for consumers. China Entertainment aspires to be a key player in promoting the newest marketing strategies and fostering a platform for developing relationships and collaboration within various multimedia companies.
