PodNow

Recording, editing, branding, and distribution services for podcasts in the Pacific Northwest.

09/06/2019

Flying just got way more entertaining! 🙂✈️

Thanks to a partnership with Spotify, passengers can enjoy podcasts during their next Delta flight.

08/27/2019

Celebrity power has always helped advertising. Now, they're helping grow the podcasting world through their star-studded megaphones📣

Conan O’Brien never planned on becoming the darling of the podcasting world. “It’s not the natural career step,” he says. “I have a talk show, and it felt like maybe you do the podcast in ord…

08/26/2019

MUSIC IN PODCASTS! Yes, it's really here. Check out the details below. 🎶🙌

During the Jacobs Media sponsored Broadcasters meet Podcasters track at Podcast Movement Thursday, the topic of music in podcasts was discussed. More details were revealed about the cost podcasters will have to pay to play music in their shows.

08/22/2019

Yet another reason to include your podcast on Spotify! Spotify's data tool for podcasters includes a ton of information about your listeners. Understanding their age, gender, favorite music genres, etc. are key to marketing your show.

Spotify for Podcasters comes out of beta today.

08/21/2019

The podcast industry had a great weekend at Podcast Movement! If you couldn't attend, here are a few key takeways.

(By Johnny Peterson) As I sat in the jam-packed convention hall, I suddenly found myself in awe of how large this community really is. I’ve compiled the 10 most important takeaways from my first time at Podcast Movement.

08/12/2019

Having trouble writing your podcast episode descriptions? Here are some great tips! 📝

A podcast description is like a book jacket. It’s what people read after the name of your show has drawn them in but before they decide to start reading. Much like an author would labor over their book jacket, podcasters also need to labor over their podcast description.

08/09/2019

A HUGE move in the right direction to help podcast's discoverability problem. S/o Google! 🙌

Find and listen to podcast episodes right from Google Search.

08/08/2019

Another large radio company, Entercom Communications invests in the world of podcasting. An additional step in the merge of traditional radio and podcasts!

Entercom Communications has reached deals for a pair of podcast companies, moving the second-largest U.S. radio broadcaster by revenue more heavily into the nascent business.

07/31/2019

If your podcast is on Apple Podcasts (which it should be), your podcast category might have changed.

Updated category values are now live

07/29/2019

Tracking of podcast ads in episodes just got easier through Remote Audio Data (RAD). This could be a game changer for advertisers!

The new version of the AdsWizz ad insertion software will now support NPR's Remote Audio Data standard. RAD is technology that is supposed to be able to show advertisers whether their ads are actually being listened to.

07/26/2019

"Podfade" has been a popular topic in the industry recently. Here are some tips to enhance the longevity of your show!

(By Robin Kinnie) As of June 2019, there are 750,000 podcasts available (Source: Edison Research Infinite Dial 2019). However, at least a quarter of those only have a few episodes. So, what happened? The dreaded "podfade."

07/24/2019

A branded podcast is a great way to showcase your brand and capture the attention of your desired audience.

We can help! Learn more >>> https://podnowpnw.com

Once considered a niche marketing play, branded podcasts are proving that smart, compelling storytelling can be effective at winning new customers and deepening relationships with existing ones.

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