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Woman owned music, arts, events and marketing business
At the intersection of the realm of digital consciousness, large intentional gatherings and environmental science lies Red Wing Enterprises. With our new headquarters in the heart of the River Arts District in Asheville, NC, we are honing in on bringing the work of local artisans to the global stage. Interweaving data science and coding algorithms into the web of small business marketing and music festival management, our company’s mission is to enhance organization, profitability and efficiency for heart-centered organizations. Red Wing Enterprises, recently rebranded from Red Wing Marketing, is a WNC locally based company that utilizes entertainment and the arts as an educational tool to help mitigate global disaster relief issues. Julia Louise Sickler, the owner of Red Wing Enterprises, says that “The arts and music community of Asheville is essential, not only to rebuild the economy and tourism as we recover from COVID-19, but also to lift people’s spirits during times of crisis.”
ABOUT JULIA LOUISE SICKLER
Julia Louise Sickler Bio: 2020
By innovatively navigating the dynamic fields of digital marketing and large scale gatherings for over ten years, Julia has gained vast experience in the ecommerce, entertainment, environmental science, holistic healthcare, and transformational events industries. Having been an educator and thought leader for millennials through music festival production, academia, the public school system and social media, Julia has also produced a documentary on sustainability and a public access television show on holistic healthcare, and was recently the Keynote Speaker on Environmental Economics at Permaculture Action Day in Nashville, Tennessee.
For her master's thesis research on utilizing entertainment as a form of education, in the Spring of 2018, Julia lived in Africa in the Nyungwe National Park conducting field research and analyzing data utilizing advanced statistical software systems for the Wildlife Conservation Society. While in Rwanda, in order to be of service, she also conducted several digital marketing training sessions for the Rwandan government to assist with climate change mitigation. Her research on the experience was presented at the national American Association of Geographers conference in New Orleans.
In addition to being an international marketing specialist, Julia has also worked in every aspect of event production for festivals up to 30,000 people. Her preferred production roles include volunteer coordination, artist hospitality, marketing and branding, and co-producer. Notable festivals she has worked for recently include Envision Festival in Costa Rica, Lost Lands in Ohio, Hulaween in Florida, Unifier Festival in Massachusetts, Lovelight Yoga and Arts Festival in Maryland, and Solasta Festival in Asheville.
Julia has always been interested in politics, and served as President of the Montclair South End Business District after volunteering for the town’s business alliance and petitioning to create the South End District to better serve the needs of local community members. One of her latest ventures includes helping launch a new successful herbal medicine apothecary, clinic, and education center in Northern New Jersey.
After relocating to the Asheville community in December of 2018, she has launched her own company where she combines all of her missions, Red Wing Enterprises. In the entertainment realm, she was on the production team for over 20 local and regional music events in 2019 alone, and was the producer for the highly renowned "Masquerade in the Mountains: Marshall's First Annual Masked Ball," which featured 600 attendees spanning multiple generations and exhibited the current culture of arts and music in the Blue Ridge Mountains. This happened just before the Coronavirus swept the nation. Her philanthropy extends to being an active volunteer for Harmonia Sanctuary, an Asheville-based harm reduction organization, and Food Connection, a local food redistribution non-profit. Julia is studying under the guidance of the Anandamarga tradition at the Prama Institute and Wellness Center in Marshall to help spread their message of yoga, balance and health to the greater Southeast area through advanced digital marketing and content creation. In response to the COVID-19 crisis, Food Connection and the YMCA of Western North Carolina have joined forces to connect freshly prepared to-go meals from Wicked W**d Brewing to those in WNC impacted by the pandemic. By integrating Asheville’s thriving music scene with social distancing measures, local company Red Wing Enterprises has been producing live music to help draw more people in need to the safe and socially-distant drive thru, while uplifting their spirits with music.
Julia strongly believes in the power of data science and digital advertising but also that the best approach to global solutions is through community outreach, entertainment and education. She is a Certified Wellness Instructor from the Foundation for Wellness Professionals, a Registered Yoga Teacher with the American Yoga Academy, and a graduate of Drexel University with a bachelors in Entertainment and Arts Management. Recently, she completed a Master’s degree with honors in Sustainability Science and Environmental Economics from Montclair State University.
Here are a few examples of festivals and events that Red Wing Enterprises been involved with recently:
Entertainment Producer, Asheville Meals & Music Complimentary Drive Thru, Apr & May 2020
Producer, Masquerade in the Mountains, NC Feb 2020
Medical/Harm Reduction Data and Intake Coordinator, Envision Festival, Costa Rica, Feb 2020 (Winner of the “Wise Owl” award from NEST) Feb 2020
Volunteer coordinator, NYE Vision 2020, NC Jan 2020
Marketing director, Startribe's Winter Solstice with Kaminanda, NC Dec 2020
Workshop coordinator, Sacred Snow Music & Arts Festival, NC Dec 2019
VIP pavilion manager, Hulaween, FL Oct 2019
Artist hospitality lead, LEAF Festival, NC Oct 2019
General store and harm reduction manager, Lostlands OH Oct 2019
