Texas Festivals & Events Association

08/28/2026

Mother Nature is a fickle woman! While we cannot control what she sends our way, we can utilize the best technology to predict what is coming and make decisions to mitigate its impact.

TFEA is pleased to announce Rusty Fitzgerald, Sr. Vice President of Midway Operations for the State Fair of Texas, as one of our 2026 Annual Conference speakers. He has been "calling the weather" for decades, going back to his tenure at Six Flags Over Texas. He will review the tools he uses to interpret weather data and appropriate response.

To view our complete conference schedule and register, please visit www.tfea.org

08/27/2026

San Antonio is already buzzing about Fiesta Flambeau Parade's 2027 theme announcement!

The Fiesta Flambeau Parade Association just revealed its 2027 theme — "Cosmic Nights: A Universe of Lights" — and San Antonio is already counting down. America's largest illuminated night parade has been lighting up downtown for nearly 80 years, and this one sounds out of this world. 🌌✨

KSAT's Gabby Jimenez has all the details, including when Fiesta 2027 kicks off and how local artists can get involved through the Fiesta poster contest.

Watch the full story on ksat.com?utm_source=facebook&utm_medium=social&utm_campaign=snd&utm_content=ksat12

08/26/2026

TFEA extends some Texas-sized gratitude to Lubbock Arts Alliance, for their sponsorship of the Closing Keynote Presenter and attendee bags at our 2026 Annual Conference & Trade Show, coming up November 9-11 at the DoubleTree by Hilton Austin Hotel.

08/25/2026

Cassie Dispenza, Saffire's Vice President of Strategic Partnerships, is back on the TFEA speaker line-up and we couldn't be more excited!

A festival's email list is one of its most valuable assets. Cassie will describe how leading events use email marketing to sell more tickets, encourage repeat attendance, promote upgrades and add-ons, and build year-round loyalty. Learn campaign strategies, automation, segmentation, subject lines that get opened, and performance metrics that matter—so you can turn more subscribers into paying attendees.

For more information on the complete TFEA Annual Conference schedule and how to register visit www.tfea.org

08/24/2026

There are some serious bragging rights on the table, but you'll never know if you do not enter the 2026 TFEA The Best In Texas Awards, proudly sponsored by Kaliff Insurance. With 64 award categories, each with four separate budget classes, there are opportunities galore!

Send in your entry prior by August 31 to score the early bird entry discount. The final deadline to submit entries is September 18.

Visit https://www.tfea.org/p/conference/tfeakaliff-best-in-texas-awards-competition for full entry details.

08/23/2026

Huzzah, indeed Texas Renaissance Festival!

08/20/2026

The most resilient events aren't simply the best produced--they are the ones their communities can't imagine losing.

TFEA is pleased to welcome Nadine M. Fonseca, who will share her deep, data-driven insights at our Annual Conference & Trade Show on November 9-11 at the DoubleTree by Hilton Austin Hotel.

Nadine M. Fonseca is a placemaking strategist and event operations consultant who believes festivals and public experiences do more than entertain; they strengthen communities. Through NMF Consulting, she partners with municipalities, nonprofit organizations, and cultural districts to create experiences that foster belonging, celebrate local identity, and generate measurable economic and community impact. Her work bridges event operations, equity-centered planning, and emerging technology.

She is currently collaborating on the development of an event intelligence platform designed to help event organizers better understand audience behavior, measure community impact, strengthen sponsor reporting, and make smarter operational decisions.

For the full conference schedule and registration information visit www.tfea.org

08/19/2026

Another TFEA member, Arlington Independence Day Parade, makes headlines!