03/03/2026
26 February 2026 marked the official opening ceremony of Ramses and the Pharaohs’ Gold at NEON at Battersea Power Station, an anticipated cultural moment for London and a significant milestone in the exhibition’s global journey.
We were deeply honoured by the presence of His Excellency Sherif Fathy, Minister of Tourism and Antiquities of Egypt; Dr. Hisham El-Leithy, Secretary-General of the Supreme Council of Antiquities; Mr. Ron Tan, CEO of NEON Group; together with valued partners; friends from the media, and distinguished guests. A big thank you to everyone, and to the many teams whose dedication and expertise made this landmark opening possible.
In his welcome speech, Mr. Ron Tan shared that the response from London audiences has already been overwhelming, with presold tickets far exceeding those of its previous engagement in Tokyo, which welcomed close to half a million visitors during its limited run in Japan. He highlighted NEON’s investment of over £10 million to prepare the venue to safely and beautifully host these priceless artefacts, meeting rigorous museum-grade standards and technical requirements befitting treasures of such significance. He also expressed deep pride in NEON’s continued partnership with the Egyptian government, and gratitude for the trust placed in the team to present these extraordinary antiquities here in London with the expertise, care and respect they deserve.
Following the official opening ceremony, His Excellency Sherif Fathy; Dr. Hisham El-Leithy and other distinguished guests were led on a private gallery tour, under the guidance of Mr. Dan Snow, British-Canadian historian, TV show host and lead Storyteller of the Ramses and the Pharaohs' Gold exhibition, offering rare insights into the 180 priceless artefacts on display. The journey extended beyond the galleries through our immersive VR experience, and retail space, allowing guests to fully take in the scale, scholarship and spectacle of Ramses’ legacy.
As London continues to cement its position as one of the world’s great cultural capitals, we are confident Ramses will resonate strongly with its vibrant and curious audiences. We look forward to welcoming record crowds to Get Closer™ to the enduring allure of ancient Egypt.