Midas Promotions was founded in Bahrain in 1978 by Michael Hosking, he was later on joined by Nigel Peters as a director and shareholder in 1986. Since then, Midas has been the leading independent promoter in the Middle East & Southeast Asia for over 30 years. Spanning over 30 countries, Midas has brought renowned international artists to the Middle East and Asia, including China, India, Philippin
es, and Vietnam. Known for promoting major international concerts and producing top-tier corporate events, Midas has showcased iconic acts such as Michael Jackson (1996), Sir Elton John (2012), Kylie Minogue, Westlife, Maroon 5, Jessie J, Avril Lavigne, OneRepublic, Shane Filan, The Script, David Guetta, and Avenged Sevenfold. In 2007, Midas launched SINGfest, Singapore’s premier music festival, featuring artists like Jason Mraz, Alicia Keys, Katy Perry, and Kanye West. Offering expertise in talent procurement, marketing, promotion strategies, and local production services, Midas also engages in theatre productions and provides consulting services in the live international entertainment market. With offices and strategic partners across Asia and the Middle East, Midas Promotions continues to thrive in the industry.