02/09/2026
We are trilled to announce the third exhibition to be featured at BIG!
Alfabeti Modernisti Italiani, curated by Luca Lattuga in collaboration with Fabrizio Falcone - Type designer
The exhibition stems from research begun fifteen years ago by Lattuga, which culminated, in November 2025, in the publication of the book Alfabeti Modernisti Italiani, published by Lazy Dog Press. An exhibition dedicated to these particular typefaces and their history, curated using original materials drawn almost entirely from his personal archive, supplemented by a number of reproductions, taking visitors on a journey through the chapters of the book – and beyond.
Furthermore, thanks to the collaboration with CAST, which has revitalised a selection of 25 typefaces from this collection, it will be possible to appreciate the unique work behind the transition from the original typefaces to digital fonts.
More than 120 alphabets designed and produced between the late 1920s and the 1940s, when visual culture in Italy broke definitively with the decorative style and ornamentation of Art Nouveau to move towards a rational simplification of forms: pure geometries, clean volumes, elementary harmonies. This modernist period is evidenced not only by the well-known graphic works of its leading figures, but is also documented by significant peripheral – though by no means secondary – developments. Compared with the international scene of the time, Italy occupied a marginal position in the production of typefaces. Yet a more in-depth investigation reveals a far more complex and varied picture: a multitude of typefaces that have now been forgotten.
A one-of-a-kind exhibition featuring a wealth of previously unseen material.
The exhibition will be open to the public during the museum’s regular hours through November 8, 2026
