Over the course of three days Umag will become the gathering place for people from the music industry, discographers, media representatives, artists and performers, speakers, etc. Over the course of three days Umag will become the gathering place for people from the music industry, discographers, media representatives, artists and performers, speakers, lecturers, DJs and producers, as well as danc
e companies, collectors, music critics and other acclaimed names in the international music scene. The AMC is modeled after well-known international music events such as the Winter Music Conference in Miami or the ADE in Amsterdam, which attract over 100,000 music professionals each year by organizing various panel discussions, educational workshops, lectures, concerts and mega parties. Similar renowned international conferences confirm that events of that type are extremely attractive to mass audiences affirming that music knows no boundaries. In 2011 the AMC will offer the best of the music in the region, drawing particular attention to urban genres. The participants will be welcomed at the beautiful Kempinski Adriatic Istria Hotel, as well as the well known Stella Maris resort, where event tents and stages will welcome all participants. The conference will take place just before the start of the summer season, from June 2nd to 5th, gathering over 30 renowned names who will participate in various discussions, panels and lectures. The three educational workshops, will include a DJ Academy along with dance, audio and video production, which will be headed by world renowned music names. AMC will establish itself as the region’s leading gathering place for the music industry and will provide all participants with a memorable and useful experience.