05/09/2026
Keep Play Affordable – Support 0% VAT on Children’s Play
At Jungle Monkeyz, we strongly support the Association of Indoor Play’s campaign calling for 0% VAT on children’s play.
Indoor play isn’t a luxury. It gives children a safe place to be active, socialise, build confidence and simply enjoy being children. Yet rising costs and the current tax burden make it increasingly difficult for play centres to keep prices affordable for families.
Reducing VAT on play would not just support small businesses — it would help make active play more accessible to thousands of families across the UK.
We’re proud to stand alongside other indoor play operators supporting this campaign.
If you believe children’s play should remain accessible and affordable, please sign the petition and help us make our voices heard.
Because we shouldn’t be making it harder for children to play. 💛
SIGN THE PETITION HERE >> https://petition.parliament.uk/petitions/777837
We want the Government to permanently zero rate VAT from admissions to children's indoor play centres to make active play more affordable, improve access for families and support children's health, well-being and development.
