Hornsleth Homeless Tracker London

Hornsleth Homeless Tracker London London will witness the unveiling of The Hornsleth Homeless Tracker ( )! Buy a homeless! The owners will receive a real gold portrait of their homeless.

‘The Hornsleth Homeless Tracker’ (HHT), is the new major conceptual artwork, two years in the making, by Danish provocateur Kristian von Hornsleth. The HHT is an ethical boundary smashing work, which fuses homelessness, privacy invasion, inequality and reality TV, with present day cultural decadence and interactive conceptual art. The HHT follows Hornsleth as he buys homeless people from the stree

ts of London and sells them as art works to private collectors. Each homeless, has been fitted with a tracking device allowing their owner to follow them 24-7 via a private app, effectively converting the homeless into a real-life Pokémon Go or human Tamagotchi. The public will also be able follow the struggles of their favorite homeless characters through YouTube, Twitter, Instagram, Facebook and Tinder. HHT is the long-awaited follow-up to Hornsleth’s 2006 controversial conceptual art piece, ‘The Hornsleth Village Project’, in which Hornsleth made a hundred impoverished Ugandan villagers legally change their names to ‘Hornsleth’ in exchange for livestock animals.

‘The Hornsleth Village Project’ manically celebrated the evils of marketing, advertising, branding and western aid policy, while cementing Hornsleth as an ethical boundary burner. HHT treads familiar ground by cynically celebrating the absurdity, inequality, superficiality and decadence of contemporary culture. HHT is a manic celebration of the absurdity of our culture, drawing inspiration from diverse subjects such as The Kardashians, Pokémon Go, branding, and the NSA, creating an interactive cultural melting pot, in which all areas of society can pour in to and interact with. As Hornsleth puts it: “The art reveals the society; the public may show great compassion, or merely prove, we only want to watch not interact. Or maybe, it shows that some people just need a Tramp-agotchi.”

The HHT guys displayed in glass case for Kristian von Hornsleth exhibition "Super Crash" in Denmark. Very proud of them ...
16/04/2019

The HHT guys displayed in glass case for Kristian von Hornsleth exhibition "Super Crash" in Denmark. Very proud of them and their amazing performance.

The installation - which Kristian says was turned down by four major UK galleries because it was deemed too controversial - attracted 2,000 people to the Kunstmuseum in Randers.

From Strayfield Gallery Opening yesterday. Thank you all SO MUCH for dropping by and making it such a fantastic event - ...
21/12/2018

From Strayfield Gallery Opening yesterday.
Thank you all SO MUCH for dropping by and making it such a fantastic event - and a SPECIAL thanks my four new friends - you were all absolutely GREAT !!

Merry Christmas to everyone in Denmark - and don't forget to appreciate the fact you have a warm bed at night and at refrigerator field with food, not everyone in Denmark are so privileged. So if you see a homeless person, then please help out if you can - even a small donation feels like a big one, for those who doesn't have much....!!!

From Strayfield Gallery Opening yesterday.
Thank you all SO MUCH for making it such a fantastic event - and a SPECIAL thanks my four new friends - you were all absolutely SUPER !!

Merry Christmas to everyone out there - and don't forget to appreciate the fact you have a warm bed at night and at refrigerator field with food, not everyone in Denmark are so privileged. So if you see a homeless person, then please help out if you can - even a small donation feels like a big one, for those who doesn't have much....!!!

Thanks guys, for making the memorial day for Steven so special!
13/05/2018

Thanks guys, for making the memorial day for Steven so special!

New text about The HHT Homeless Art Project by Art Historian Jonas Bergstrom: “Art that repels us or makes us think agai...
25/04/2018

New text about The HHT Homeless Art Project by Art Historian Jonas Bergstrom: “Art that repels us or makes us think again”

The eyes are directed insistently, confidently, almost demonically at me. The hair is set up in a large bun, but with tufts of hair on both sides of the head, looking almost like electrically charged nerve fibers.

The facial expression is controlled and calm, as if homeless person is the one with the power. I look at him and he looks back at me.

The shiny surface of the precious gold material idealizes the homeless person, and at the same time, it reflects my image. I am confronted with the homeless person while I am looking at myself.

The aesthetics of the image makes one think of a mug shot, and across the chest, where a criminal usually holds up a sign, it says Hornsleth. But who is the criminal or the villain?

The HHT project serves as a confrontation with a number of issues in society related to homelessness. Besides the picture of the homeless person, the art collector has acquired the right to monitor the homeless 24-7.

Hornsleth earns money on the project, and so does the homeless person. The project has alarmed many people. I would argue that the powerful reactions are due to Hornsleth appearing as both a villain and a helper at the same time. In other words, it is the ambiguity that instigates the provocation. In which way should we describe the type of provocative art that Hornsleth practices?

The abject is a term put forth by the French philosopher Julia Kristeva is a term that can send us on the right track. In her work "Pouvoir de l'Horreur"(1980), she defines the abject as that, which disrupts and challenges identity, systems, order and boundaries.

The abject has received its name because it challenges the distinction between object and subject. It is neither object nor subject. It is both. In the confrontation with the abject, the subject is provoked and threatened. Therefore the subject is forced to expell the abject, transforming it into an object.

An example of this process is the scapegoat, which, in the first place, is neither outside nor a part of the group. The exclusion is necessary to maintain the identity of the group and sense of community within the group.�In Hornsleth’s art, the abject is often present.

This applies to the image of the homeless. He is degraded and exalted at the same time, and therefore the image challenges categories of social status. To some extent, the homeless represent the abject.

They are neither inside nor outside society, and therefore they challenge our system. Why can’t we help them? Another aspect of HHT is that, on one hand, we are dealing with a kind of human trafficking. On the other hand, the homeless have voluntarily entered an agreement that improves their economic situation and their status.

This ambiguity awakens the abject and challenges our moral, because it is not entirely good or evil. The abject can also be linked to the artist himself. On the one hand, he uses the homeless to promote the project and, on the other hand, he helps them.

Is Hornsleth an amoral opportunist or a constructive activist? He exceeds current narrow-minded categories. In this provocative type of art, the individual and society are forced to confront themselves. The exclusion of the abject can take place by ignoring parts of the complexity and perhaps coming to a prejudicial conclusion, that it is too much, and that Hornsleth is an evil man.

Maybe because the abject nature of this type of art is challenging our stereotypical way of thinking. This abject space is full of possibilities and is a space where the boundaries are yet to be set. Identity and boundaries can be renegotiated and reconsidered.

What is interesting and different about Hornsleth's art is that it does not get caught in the stereotypical categories. Instead, one is forced to reflect on and deal with the problems of society.

You are invited to reflect on the question: Could we do something differently? Through Horsleth's art, you are presented with the abject and the opportunity to walk along new paths and to think again.

Homeless No.8 Andy of the HHT Hornsleth Homeless Tracker Art project, - today we are celebrating Andy’s 51st birthday on...
04/04/2018

Homeless No.8 Andy of the HHT Hornsleth Homeless Tracker Art project, - today we are celebrating Andy’s 51st birthday on the street with his fellow homeless and our project crew. Andy told us that he has not had anyone giving him a birthday cake since he was a kid! The HHT now been running for 18 months and we will soon present a full exhibition and an a film documenting this amazing interaction with our 110 London homeless participants!

R.I.P STEVENVery sad that Steven (Homeless No.5) sadly passed away last week.  Although he wasn’t a member of the projec...
24/03/2018

R.I.P STEVEN
Very sad that Steven (Homeless No.5) sadly passed away last week. Although he wasn’t a member of the project for long, the project enabled his family to re-connect with him. Deepest condolences to his family and friends. R.I.P Geordie.

Hanging with our wonderful London HHT Homeless No.4 Kevin!Say something about this... the funniest remarks will be rewar...
12/03/2018

Hanging with our wonderful London HHT Homeless No.4 Kevin!
Say something about this... the funniest remarks will be rewarded with a Hornsleth Homeless Tracker Poster!! www.buyahomeless.com

The Big Issue article "The Homeless Tracker: Art, outrage and empathy" now online
30/01/2018

The Big Issue article "The Homeless Tracker: Art, outrage and empathy" now online

The controversial Homeless Tracker project turns homeless people into art for sale – in order to tackle and highlight the issue. Creator Kristian von Hornsleth says he has received death threats...

The Big Issue article out now. The HHT project 6 months on. Stay tuned, more to come.
23/01/2018

The Big Issue article out now. The HHT project 6 months on. Stay tuned, more to come.

19/12/2017

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