Artnpars

Artnpars Video Mapping, Gerilla Pazarlama, Sahne Prodüksiyonları, Sahne Tasarımı, Konsept Yaratımı, Senaryo Yazımı, Tasarım, Post-Prodüksiyon ve İnteraktif Çözümler

Art N Pars event/organizasyon alanında müşterilerine çarpıcı, inovatif ve kreatif çözümler sunan bir yaratıcı ajanstır. Projection Mapping, sahne prodüksiyonları ve sahne tasarımı başta olmak üzere; konsept yaratımından senaryo yazımına, tasarımdan post-prodüksiyona ve interaktif çözümlere kadar firmanıza değer katacak tüm alanlarda hizmet veren, deneyimli, hızlı, yaratıcı ve yenilikçi bir çözüm o

rtağı arıyorsanız, doğru yerdesiniz. Art N Pars is an creative agency which provides their customers creative and innovative solutions. Scene productions, video mapping, mainly prosessional presentation solutions. The services we provide that you want to benefit, from creating a concept to writing a script, from visual design to post production. Experienced, fast, creative and your innovative solution partner.

Launch of New Defense Systems for Roketsan at IDEF 2025For the product launches at IDEF 2025, we developed a dedicated l...
27/01/2026

Launch of New Defense Systems for Roketsan at IDEF 2025

For the product launches at IDEF 2025, we developed a dedicated launch film designed to play in perfect sync across all LED surfaces on the stand. Following the main film, each launch product was supported by its own full-screen content, created specifically for individual reveal moments. In parallel, a series of launch visuals was adapted to the stand’s main LED screens, forming a continuous visual layer throughout the live reveal sequences.

A particle-based visual world formed the foundation of the entire system. Within this language, a particle Turkish flag was created, while the overall particle universe drew inspiration from the iconic intro of the Foundation series, shaping a unified visual identity for Roketsan at IDEF 2025.

Together, these elements formed a cohesive launch experience, where films, product-focused content, and a shared particle language worked seamlessly across space, screens, and moments.

Creative Director/Head of Production: Hakan Pars Polat
Producer: Senem Özlü
Art Director: Hüseyin Tekkeli
3D Artist: Oğuzhan Cantürk

For IDEF 2025, we extended the visual language developed for Roketsan to the land and air systems, aligning the content ...
23/01/2026

For IDEF 2025, we extended the visual language developed for Roketsan to the land and air systems, aligning the content directly with how the physical products were exhibited.

Missiles and systems were suspended in front of the LED screens, with content designed specifically to support this display method. Across the three main screens, a left-to-right narrative evolved from land to air, built around a continuously rising environment designed in Cinema 4D. Air defence products were positioned on the right screen, while land and air system groups appeared on the left, with products highlighted sequentially and reinforced at a larger scale on the wide overhead screen. For vehicle systems, a rocky terrain environment was created, extending the particle-driven visual language into a physical landscape. Additionally, high-resolution LED screens were integrated into the front of each pedestal, presenting product-specific infographic and technical data and directly linking physical display with digital content.

The particle-based world was further expanded, and products were rendered in two distinct visual looks: one close to real-world materials, and another using a glass-like material language derived from product-specific color codes, balancing realism and abstraction.

This approach unified product display and content design, turning the stand into a cohesive visual and spatial system rather than a collection of separate elements.

Creative Director/Head of Production: Hakan Pars Polat
Producer: Senem Özlü
Art Director: Hüseyin Tekkeli
3D Artist: Oğuzhan Cantürk, İlkay Can Saray, Michael Wood, Mustafa Erzurum, Safa Aydın

For IDEF 2025, we developed the first chapter of immersive content for Roketsan, focusing on the naval and space categor...
21/01/2026

For IDEF 2025, we developed the first chapter of immersive content for Roketsan, focusing on the naval and space categories.

For the naval content, two naval-category products exhibited at the fair were suspended in front of the LED screens, creating the illusion of movement through water. The setup consisted of two LED screens arranged in an L-shape, slightly extended into a curved form, combined with a floor LED to create a compact yet immersive environment. Throughout production, the look development process was iterated until the highest visual quality was achieved. The underwater environments were created using Houdini and Cinema 4D.

For the space content, the approach was driven by perspective and spatial accuracy. Using Unreal Engine and nDisplay rendering, we simulated the moment of rocket launch, designed to create a strong 3D perception when viewed from the correct angle. This sequence was integrated with a curved LED and a floor LED, fully aligned with the stand architecture.

This series represents the first part of a content approach built around architectural integration, product synchronization, and technical precision.

Creative Director/Head of Production: Hakan Pars Polat
Producer: Senem Özlü
Art Director: Hüseyin Tekkeli
3D Artist: Tolga Ateş

A look back at DenizBank’s 25th Anniversary Celebration (2022).We started the opening show of DenizBank’s 25th anniversa...
16/01/2026

A look back at DenizBank’s 25th Anniversary Celebration (2022).

We started the opening show of DenizBank’s 25th anniversary celebration night with lasers drawing the number 25 on the gauze screen. Then, with the mapping show, we made on the gauze screen and on the side surfaces of the Zorlu PSM hall, we kept the ‘Journey of Colors’ alive. At the end of the episode, the gauze screen was opened and the guests met the Istanbul State Symphony Orchestra which played the live music of the show.

Then, the show continued with the editing that progressed synchronously with the music we prepared for the stage LEDs and ceiling LEDs consisting of 10 pieces. In this episode, the colors went to the room of Denizbank General Manager Hakan Ateş and this time they talked about “The Journey of Success”. For the production, Ateş’s room was scanned 360 degrees and the images were processed with special VFX production.

Agency:
Venue:

Creative Director, Head of Production: Hakan Pars POLAT
Producer: Turgay SIDDIKOĞLU
Technical Manager & Light Designer : Sezgin KARAAĞAÇ
Art Director & Storyboard: Hakan KOCAELİ
Director of Photography & Modeling: Evren ERBAŞOL
Projection & Play-out: Display Team
Sound Effects: Thaw Audio Post
AV: Staras




lightingdesign

We transformed STM’s visionary VTOL project into a stage experience that inspired visitors at the exhibition. Our meticu...
13/08/2025

We transformed STM’s visionary VTOL project into a stage experience that inspired visitors at the exhibition. Our meticulously crafted 3D production showcased VTOL’s innovative technology and the future of mobility in an impactful way.

At ArtNPars, we bring advanced technology together with aesthetics, creating a visual world that sparks both curiosity and imagination.

Client: STM

            

At SAHA EXPO 2024, we didn’t just create content for ROKETSAN — we crafted a full-scale experience.By blending physical ...
29/05/2025

At SAHA EXPO 2024, we didn’t just create content for ROKETSAN — we crafted a full-scale experience.

By blending physical defense technologies with real-time LED storytelling, we built a world where every screen, every frame, and every transition had a purpose.

This wasn’t about simply showing products. It was about telling their story — with clarity, precision, and emotion.

From immersive motion graphics to synchronized data visuals and seamless LED design, we turned technology into narrative.

Because powerful products deserve powerful storytelling.

📍Direction, content, and design by ArtNPars

Client: ROKETSAN

At SAHA EXPO 2024, we didn’t just build a booth for ARCA — we created an entire visual universe.From innovative narrativ...
29/05/2025

At SAHA EXPO 2024, we didn’t just build a booth for ARCA — we created an entire visual universe.

From innovative narrative architecture to high-impact LED visuals and interactive touch displays, we showcased ARCA’s defense technologies in a way that’s as forward-thinking as the products themselves.

Collaborating with Premium Concept and EOSA Studio, we merged physical design, motion graphics, and real-time digital interactions to redefine the boundaries of what a defense tech booth could be.

Every element, from the fragmented LED ceiling structures to the transparent OLED centerpiece, was meticulously designed to tell a bigger story — one that invited visitors to step inside and experience, not just observe.

We’re proud to be part of this bold and collaborative project that redefines exhibition storytelling through design, technology, and creativity.

👨‍💻 Client: ARCA
💡 Interactive Software: EOSA Studio
🛠️ Stand Design: Premium Concept
🎬 Content & Direction: ArtNPars

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