AllÓRA

AllÓRA 100% organic Italian linen, artisanal porcelain & Murano glassware sourced directly from regional workshops. Custom sizing & consultations.

At AllÓRA we believe in quality, authenticity, passion and craftsmanship. We love the people, the traditions, the history of our products. We admire the way our artisans create magical, precious and unique objects. AllÓRA means also 'in the past' in Italian. 'Oggi come AllÓRA' - 'today as before' is our philosophy. Our selection is a fusion of the past and the modernity. Each object is a tribute to the tradition of Italian craftsmanship updated with a distinct fresh design. We make a personal selection of the finest textiles, ceramics glasses and cookwares, meeting the artisans, visiting the laboratories and assembling our exclusive collections.

A closer look at the physical craft behind our latest table linen arrival.To create the Beatrice collection, the master ...
07/10/2026

A closer look at the physical craft behind our latest table linen arrival.

To create the Beatrice collection, the master printers rely on a precise, manual wax-resist method. The intricate damask motif is first stamped onto the raw fabric using wax to shield the flax fibres. A deep blue mineral pigment is then swept across the canvas entirely by hand – a process that leaves natural brushstroke variations across the cloth before the wax is washed away.

Swipe through the gallery to see this human craft unfold:
• An artisan brushing a custom taupe pigment over a wax-stamped napkin – a glimpse at the bespoke colourways we create for tailored orders.
• The deep blue tablecloth showing the substantial drape of the finished fabric.
• The table runner, featuring defined end-motifs that frame a tabletop beautifully.
• The matching napkins, holding a crisp, elegant fold alongside tableware.

Because each piece is printed individually, we hold the flexibility to craft custom dimensions and unique palettes tailored specifically to your home.

Discover our bespoke design service and the full Beatrice range via the link in our bio.

From a single block of dense pear wood to the finished details of a set table.Because of its immense scale, the Beatrice...
04/10/2026

From a single block of dense pear wood to the finished details of a set table.

Because of its immense scale, the Beatrice motif must be split cleanly across two interlocking woodblocks. To keep the damask pattern continuous, the master printer aligns these heavy sections manually by eye – a testament to the absolute precision required in the Stamperia Bertozzi workshop.

When the artisan strikes the timber with a heavy wooden mallet, the carob brown mineral pigment transfers into the un-dyed flax. Because the carved wood holds the colour with a non-uniform density, the physical impact creates natural tonal graduations, leaving a fluid texture that resembles a watercolour wash.

Swipe to see this craftsmanship translated across the collection:

• The broad canvas and substantial drape of the tablecloth.
• The defined end-motifs of the table runner, leaving the centre clear for styling.
• The crisp, elegant fold and soft, absorbent texture of the matching napkins.

Discover the brown Beatrice range via the link in our bio.

Introducing Beatrice, our newest table linen collection.Built around classical brocade and damask-inspired motifs, these...
02/10/2026

Introducing Beatrice, our newest table linen collection.

Built around classical brocade and damask-inspired motifs, these pieces sit naturally on a bare tabletop within a minimalist modern space or a traditional dining room. Available in a deep hand-painted blue or block-printed in a warm carob brown, the linens carry distinct variations created by the physical touch of the master printer.

The collection comprises a tablecloth, table runner, and matching napkins, all woven from pure flax in Italy.

Discover the full Beatrice collection via the link in our bio.

Our new table runners with the gold Pomegranate motif are on the printing tables and nearly ready. We will let everyone ...
30/09/2026

Our new table runners with the gold Pomegranate motif are on the printing tables and nearly ready. We will let everyone on our mailing list know as soon as they are finished.

You can sign up via the link in our bio to stay in touch.



ItalianLinen TableRunner HandPrintedTextiles GoldTableSetting Tablescape

28/09/2026

The Vintage collection remains close to the core of what we do. Over the years, we have expanded the designs and colours, but also the range of products. The strict width of the antique fabric – determined by the size of the old flying looms – pushed us to find creative ways to work with the cloth. What began as a traditional towel selection now includes table runners and cushion covers.

Perhaps blinds will come next? Let us know your thoughts.

Discover the Vintage collection via the link in our profile.

Browsing the archive books, test prints, and old sketches at Stamperia Bertozzi is a quiet reminder of what has been cre...
26/09/2026

Browsing the archive books, test prints, and old sketches at Stamperia Bertozzi is a quiet reminder of what has been created here over a century. Every so often, inspiration strikes, and an old motif, like this Autumn Leaves pattern, is reunited with its original hand-carved wooden block, to be stamped once again onto pure linen.

Discover the Autumn Leaves cushions via the link in our bio.


23/09/2026

The overlapping lines of the Gingham cushion cover create a darker shade where they cross, leaving an imprint that makes the pattern look almost embossed against the linen canvas.

Because the wooden blocks are struck by hand, the pigment deepens naturally each time the stamp overlaps, leaving areas where the dye sits heavier or lighter across the entire fabric. That is why every cushion comes away from the printing table with its own distinct look.

Head over to the link on our profile to find the Gingham linens.

Block-printed in a traditional, beautiful Rosso Porpora pigment, the Roma h**p linen throw and cushions are made to live...
21/09/2026

Block-printed in a traditional, beautiful Rosso Porpora pigment, the Roma h**p linen throw and cushions are made to live out in the garden, on a wooden bench, or on the sofa – pieces you can simply carry with you wherever you prefer.

Because raw h**p fibres are naturally temperature-regulating, the fabric breathes in the midday sun and holds in your body heat as soon as the night turns cold.

The link in our bio takes you straight to the Roma linens.

Rather than a geometric layout, this block-printed Autumn Leaves design keeps space between the foliage to give the fabr...
17/09/2026

Rather than a geometric layout, this block-printed Autumn Leaves design keeps space between the foliage to give the fabric a light, scattered appearance on a table or hanging in the kitchen. Woven from pure linen, these tea towels soften naturally with use and laundering while retaining the clarity of the print.

You can find this design and more of our linen collection via the link in our bio.

14/09/2026

The landscape around Bertozzi’s workshop is defined by the olive trees that characterise the hills of our region. Over time, these surroundings have inspired different designs:

• The traditional multi-colour branch motif captures the look of ripening olives.
• The Leccino pattern takes a modern approach, scattering dense clusters of slender leaves across the fabric.
• The Ulivo design combines broad hand-painted strokes with precise block-printed details.

All three are among our most popular pieces - perhaps because the olive tree itself feels like a classic choice for the home.

Each of these styles can be tailored to your exact space. If you would like to discuss a bespoke piece, you can reach us directly via email or phone.

Address

London

Telephone

+442037014076

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