Kru Live

Kru Live Kru Live is a global live engagement agency providing on-brand event staff, entertainment and impleme

17/04/2026

Wow. Last night we took home Gold at the Campaign Experience Awards.

21 years in and it still matters. Still learning, still pushing and still finding ways to do it better.

I’m so proud of everyone at Kru, of what we are building and how we’re doing it 💫

Thank you to everyone at Kru, our ambassadors, our clients, partners and all those cheering from the sidelines.

We did it!!!!

Three floors. One unforgettable day at SALT Salon Borough 💥 We recently partnered with OKQ to manage New Balance x JD Sp...
17/04/2026

Three floors. One unforgettable day at SALT Salon Borough 💥

We recently partnered with OKQ to manage New Balance x JD Sports Fashion’s 204L activation featuring breakout artist Skye Newman.

The dual-purpose event saw daytime media and influencer treatments transition into an evening fan celebration! The crucial 4pm reset? All hands on deck to transform the space from exclusive treatments to an intimate live performance.

Our Brand Ambassadors were strategically deployed across different areas to manage complex guest flow and prevent bottlenecks whilst facilitating social-first interactions that amplified the activation beyond the physical space.

From door management to cloakroom attendance and gift distribution, we created a premium but high-energy experience that genuinely connected with 18-24 year old female consumers.

Fashion, beauty and culture all came together for another instal in the 204L campaign - what a brilliant activation to be part of bringing to life.

This is what it looks like to get paid to have fun!

From grabber machines to gaming competitions, our team proved that it really is all work and all play at the HP stand at...
17/04/2026

From grabber machines to gaming competitions, our team proved that it really is all work and all play at the HP stand at Westfield last weekend.

Over three days, our brand ambassadors partnered with Blue Square to bring HP’s OmniBook activation to life: drawing in shoppers, managing prize mechanics, running a live gaming competition and directing visitors to exclusive discount offers. No two interactions were the same, and that’s exactly how we like it.

Big thanks to Blue Square and HP for having us along for the ride!

Working as part of one of the most iconic winter sporting moments of the year - what an honour!Kru Live supported Octago...
17/04/2026

Working as part of one of the most iconic winter sporting moments of the year - what an honour!

Kru Live supported Octagon in delivering world-class Olympic hospitality at Milano Cortina 2026 for a high-profile global client.

Our multilingual Italian-speaking team took on multiple roles - from Bus Captains delivering speeches in Sprinters to Welcoming Teams guiding executives with illuminated lollipops through bustling Olympic venues.

Trust and service excellence are everything when managing C-Level executives, and working across four programme waves, multiple Olympic venues and luxury Italian experiences - there were many complexities - but nothing we couldn’t handle!

In the words of our client:

“We had a great experience working with Kru Live for our client programme. The brand ambassadors provided were excellent quality and quickly got up to speed on the project details. The entire Kru Live team were a pleasure to work with, and I hope that we are able to work with them again in the future.”

Our team’s ability to seamlessly switch between venue advancement, transportation coordination and cultural activity support demonstrated why strong partnerships matter most when the stakes are highest.

A special one for us…For the first time since joining Brand Partnership Group, Kru Live proudly partnered with Blue Squa...
26/02/2026

A special one for us…

For the first time since joining Brand Partnership Group, Kru Live proudly partnered with Blue Square, as part of BPG, to bring HP YOUniverse to life – and what a launch it was.

Our team have been onsite across the country – from Dublin to Manchester, Birmingham and finally London – acting as high-energy brand ambassadors, guiding guests through immersive experiences and helping them connect with HP products in a fun, meaningful way.

Despite the wild weather, our guests turned up at every event ready to get involved, enjoying hands-on activities across four interactive zones.

🎮 Game Your Way – Gaming with OMEN & HyperX, plus insight-led quizzes
🎨 Get Creative – Digital art on HP OmniBooks, printed and pressed onto personalised T-shirts
💻 AI Playground – Bite-sized challenges using HP AI Companion to showcase on-device AI
🥅 Your 2026 Goals – OmniBook training linked to personal goal-setting for the year ahead

The energy, engagement and feedback were unreal – with many attendees calling it “one of the best brand experiences they’ve taken part in.”

Exactly what we love to hear.

Passion-led training. Immersive experiences. Powered by people.

With the Milan Winter Olympics well under way, we’re incredibly proud to have Kru Live staff on the ground supporting th...
17/02/2026

With the Milan Winter Olympics well under way, we’re incredibly proud to have Kru Live staff on the ground supporting this world-class sporting event.

Before the Olympics began, our Account Manager Elyssia Watkinson travelled to Milan to train and prepare the team for their roles on site - making sure everything was in place for a seamless delivery from today.

The training day was fuelled by plenty of pastries and enthusiasm, as both Liss and our client took the onsite teams through expectations and roles.

We’re heading into the Games with a team ready to support our client with professionalism, expertise and personality on this global stage.

Here’s to an exciting few weeks ahead - good luck to everyone involved !

Last night, the best of the industry came together at the FMBE at The Troxy to celebrate excellence in field marketing –...
30/01/2026

Last night, the best of the industry came together at the FMBE at The Troxy to celebrate excellence in field marketing – and what a night it was.

We’re incredibly proud to share that Kru Live took home GOLD for the People Powered Award for our work with Heineken at the UEFA Champions League Final, in partnership with

A HUGE shoutout to our very own Ella, who led this campaign brilliantly.

This award is a true testament to the passion, talent and commitment of our teams – both in HQ and out on the field – and to the power of strong, collaborative client relationships.

Happy Friday indeed 🥂

Empowering educators to design at BETT UK 2026!Our brand ambassadors recently partnered with Public School creative stud...
30/01/2026

Empowering educators to design at BETT UK 2026!

Our brand ambassadors recently partnered with Public School creative studio to bring Canva Education to life across a multi-zone activation at Excel London.

From helping teachers design custom totes with Canva AI to managing digital queues and live programming, we empowered 35,000+ educators to discover design whilst maintaining Canva’s playful, inspiring brand voice - that’s experiential marketing that truly resonates, and educates!

Kru Live were on hand to support Rugby World Cup Experiences, providing our top-notch hosts for the Women’s Rugby World ...
11/09/2025

Kru Live were on hand to support Rugby World Cup Experiences, providing our top-notch hosts for the Women’s Rugby World Cup match at Brighton & Hove Albion Stadium!

Our team absolutely smashed it - being the friendly, approachable face that made every fan feel welcome and connected to the action. We absolutely love being involved in these iconic sporting moments that bring communities together. ✨

Looking forward to our continued partnership and creating more unforgettable experiences as the tournament progresses.

Bring on the next match! 🙌

🎪 A BRILLIANT weekend at Reading & Leeds Festival! Our fantastic BA’s brought the energy alongside some of the biggest n...
26/08/2025

🎪 A BRILLIANT weekend at Reading & Leeds Festival!

Our fantastic BA’s brought the energy alongside some of the biggest names in beverages, handing out samples and bringing big festival vibes that perfectly matched the electric atmosphere!

🍑 Working with , we put Smirnoff Ice and Smirnoff Peach centre stage, creating memorable moments for festival goers in between iconic music headliners.

From dawn till dusk, our staff delivered the perfect mix of professionalism and festival spirit that these legendary events deserve.

Kru Live x with 🍎 Our amazing team brought the energy last weekend for the hotly anticipated new store opening at Cabo...
15/08/2025

Kru Live x with 🍎

Our amazing team brought the energy last weekend for the hotly anticipated new store opening at Cabot Circus, roaming the centre with giant 2m art postcards, connecting with shoppers and inviting them to get creative with an exclusive artist collaboration before exploring the new shop.

We needed personalities that could shine - engaging, cool, and ready to spread the word about Bristol’s newest juice destination! 🧃

When brands need staff who can truly connect with people and bring an experience to life, we deliver. ✨

🌞 SUN SAFETY MATTERS MORE THAN EVER! 🌞 With the recent heatwave sweeping across the UK, our work with Dentsu Creative fo...
22/07/2025

🌞 SUN SAFETY MATTERS MORE THAN EVER! 🌞

With the recent heatwave sweeping across the UK, our work with Dentsu Creative for NIVEA and Cancer Research UK has never felt more vital!

Our brilliant team has been out and about with the iconic Here Comes The Sun Bus, spreading crucial sun safety messages from Birmingham Pride to the Cambridge Race for Life.

Even when the British weather tried its best to dampen spirits, we kept reminding everyone that those sneaky UV rays don’t take a day off - even on cloudy days!

🍦 From refreshing ice lollies to suncream samples, face painters to ribbon dancers, we’ve been making sun safety fun whilst keeping everyone protected.

Because when temperatures soar like they have recently, protecting your skin isn’t just recommended - it’s essential!

Massive thanks to everyone who stopped by for a chat and joined our sun-safety mission. Here’s to staying safe whilst enjoying every ray of sunshine!

Address

19a Heathman's Road
London
SW64TJ

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+442077361188

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