24/06/2025
💡 ARTIST SPOTLIGHT - IMOGEN REEVE 💡
Each week, we’re shining a light on the incredible artists we collaborate with at The Middle Floor. We work on a diverse range of projects with our artists – and now, it’s time for you to get to know more about the artists behind the work.
You can find Imogen’s full spotlight in the link in our bio under Artist Spotlight. For now, here is a little sneak peek!
✨ Are there any themes or ideas you find yourself returning to in your work? ✨
Donna Haraways Cyborg Manifesto has been present for me for many years now, alongside questions of agency, embodiment, and power which come up again and again. I am fascinated by the impact technology is having on the performance of hyper femininity, and I love pop culture which I think is a site which really makes these things visibile. I’m also interested in how technologies—particularly generative and intelligent systems—construct/ transform / constrain the body, and how performance might resist, reframe, or hack those systems. Underpinning all of this is a desire to surface and subvert the often-unseen biases coded into digital tools and interfaces, and a fascination with how we are transforming ourselves and our futures through the application of AI. Could it be fully automated luxury communism time baby?
Read more via the link in our bio!
