9 theatres and 8 universities working together to understand, explore and apply immersive technology with storytelling to create new models of performance! PLAYON! is a cooperation project announced by the European Commission under their Culture Funding Stream Creative Europe, will run from 2019 – 2023. was initiated by 9 theatres with experience in the use of digital technologies and a university with high digital expertise. 8 universities from the creative digital sector are associated partners in order to facilitate access to technical knowledge. is dedicated to the theme “Concrete Utopias in the Digital Age” and across 4 years the partners aim is:
• to develop new forms of storytelling, building on narrative structures used in the creative game sector
• to merge these new forms with a variety of immersive technologies
• to use this new format to extend theatre towards the public urban space with relevant stories and the involvement of young adults as co-creators.
