12/05/2026
HERVISIONS spotlights Soft Bodies, Cold Machines, a solo exhibition by Ambie Drew () — an immersive exploration of girlhood, digital selfhood, and the feedback loop between consumption and identity ⟡
Through newly commissioned interactive installations and film, Drew interrogates what it means to come of age within algorithmic worlds shaped by targeted advertising and AI-generated imagery. Her work lingers in the tension between self-perception and curated persona, tracing the impossibility of fully separating who we are from how we are seen online 💻🪞
To develop this body of work, the artist purchased and tested beauty gadgets marketed to her through social media ads. The artworks that emerge from this process reflect both the physical and psychological impact of living amongst a constant stream of images and consumption 💄📱
“Buying and using these beauty devices felt like submitting my body to a feedback loop where desire is manufactured and then physically enacted. The works that come out of that process hold both the promise and the discomfort of trying to optimise yourself through technologies that are never neutral.”
Step into a hyper-feminised, in-between world: a teenage fantasy bedroom rendered uncanny — glossy, pink, and eerily familiar. A distorted Sailor Moon transformation loops endlessly on a glowing TV, surrounded by trinkets, screens, and synthetic visuals, echoing a version of girlhood shaped by algorithmic aesthetics and digital nostalgia 🌙📺
17 Apr – 2 Aug 2026 at arbyte Gallery, () London.