07/14/2026
TA2 is proud to have been on the team behind the powerful "Infinite Saree," winner of the inaugural Women's Health Grand Clio, 7 Gold, 4 Silver, and 2 Bronze Clios, plus a Cannes Lion Silver.
Created for the Red Dot Foundation with Klick Health, the campaign reimagines India's most iconic symbol of womanhood as a collective demand for justice and gender equality. TA2 Director Jeff Lurie provided audio direction on this remarkable piece, working alongside legendary Bollywood composer Mikey McCleary, who scored the film.
The film has drawn over 1 million views and inspired thousands of people to sign a petition for change. Every signature was embroidered onto a 4km saree, the longest in the world, which was draped at the Royal Opera House in Mumbai as a living petition brought to life.
To learn more about and support the campaign, visit www.infinitesaree.com
*TA2 Credits*
Audio Director: Jeff Lurie
Executive Producer: Christine Leslie
*Additional Credits*
Agency: Klick Health
Agency Producer: Bailey Babins, Anna Lopez
Creatives: Vedika Vohra, Mike DeLima, Michael Bonilla
Client: Red Dot Foundation
Title: ‘Infinite Saree’
Composition: Mikey McCleary