06/09/2026
Sharing this from our friends over at The Darcy Effect in the hope that there maybe be a bidder in our midst to support the brilliant work they do to increase medical support and boost first aid literacy for regional kids. â¤ď¸
If youâre in the moooood to do some goooood, jump on over to their page to learn more! đ đ
Make Your Next Moooove Count! đŽđ
Something very special is happening at the Brunswick Show on the 24th October 2026!
Clarabelle the Cow (who isnât a real cow, but please donât tell her that 𤍠) has a wonderful history of helping raise funds for important causes. Now, she is being given a new artistic life by a talented Western Australian artist.
Once her artwork is complete, Clarabelle will be auctioned at the Brunswick Show, with The Darcy Effect as the beneficiary!!!
The successful bidder will have the privilege of caring for Clarabelle for the next 12 months, giving her a home and helping continue her story of supporting families and communities. However, The Darcy Effect would also be delighted to cow sit Clarabelle, giving her a welcoming place to hang out with their own cow, Bessie. We think the two cows would make quite a wonderful team! đŽ đŽ
The more Clarabelle raises at auction, the more we can do for families living in regional, rural and remote Western Australia.
Funds raised will help The Darcy Effect to:
đžGift Smileyscope subscriptions to regional, rural and remote hospitals across Western Australia, helping make medical procedures and hospital stays less stressful for children and families.
đžProvide comfort and familiarity through resources such as hospital bags, bringing some of the warmth of home into an unfamiliar hospital environment.
đžDeliver free first aid education to country schools.
đžDevelop practical health, safety and educational resources for rural and remote communities.
Smileyscope is a medical technology platform that uses a specialised virtual reality headset and immersive experiences to help children feel calmer and more supported during medical procedures. The Darcy Effect has been generously provided with a Smileyscope product to experience and demonstrate how technology can assist children during medical care.
We are looking for someone who may be interested in bidding for Clarabelle whether as an individual, business, organisation or community group. We would also love to hear from anyone interested in forming a collective or syndicate to bid together.
For information about bidding, please contact Brunswick Show President Jo Anne Norton:
[email protected]
For more information about The Darcy Effect, please contact Kate Mitchell on 0407 772 967.
This project reflects what The Darcy Effect is all about: using storytelling, connection and practical action to improve health and safety outcomes for families who live a long way from major services.
Please like, tag and share this post with anyone who may be interested in becoming Clarabelleâs next custodian. Thank you for helping us share Clarabelleâs next chapter!
Kate & Matt Mitchell
đ¸ ABC - MGM Bulk/James Giacci
Special thanks tooâŚ
Albany Signs Flourish Eclectic Albany Event Hire Brunswick Show Tonyâs Albany Smileyscope Great Southern Grammar. Shots up scoreboards.