Heed Agency

Heed Agency (Render Unit is now Heed)

A robust agency helping pre-construction real estate projects move forward with 3D visualization and marketing assets.

This is Shipman Point from above, a small community of homes set along the water in Marathon, in the Florida Keys.An aer...
08/11/2026

This is Shipman Point from above, a small community of homes set along the water in Marathon, in the Florida Keys.

An aerial like this answers the question a rendering of a single house never can: where is this, really? How close is the water? How do the homes sit together? What's the walk to the dock? For someone deciding on a place they can't yet visit, that honesty matters more than any flattering angle. You can't fall for somewhere until you trust what you're being shown about it.

We build the visuals that let a place be understood before it's built, accurate enough to earn a serious decision, and warm enough to make someone want to be there.

Part of the pre-sales package we put together for Apogean. A nine-figure luxury residential project in Vail, Colorado.
07/30/2026

Part of the pre-sales package we put together for Apogean.

A nine-figure luxury residential project in Vail, Colorado.

Coit Vistas, Plano.. a whole community brought to life before a single lot fills in. We built the cinematic walkthrough ...
07/20/2026

Coit Vistas, Plano.. a whole community brought to life before a single lot fills in. We built the cinematic walkthrough and the renders, then got to sit down with Syed and talk through it all.

Grateful for clients who trust the process.

Our favourite shots from the Las Orcas Project. More details are in the highlights!
07/10/2026

Our favourite shots from the Las Orcas Project.

More details are in the highlights!

We spent the last few months heads down on the Apogean project.. Working on then renderings, website, all the marketing ...
07/06/2026

We spent the last few months heads down on the Apogean project.. Working on then renderings, website, all the marketing collateral for this luxury residential apartment in Vail.

And somehow, coincidentally got to stop by its Experience center! The scale model sitting right there in the room. What a delight seeing it come to life.

There’s something about standing in front of the thing you’ve only ever seen on a screen, so frequently.

Also got to sit down with Mark and Rebekah, the people behind the Experience Center, and just reflect on the journey these last couple of months. :)

More soon!

The most interesting part of any project is when you get to combine multiple services into one. We start with renderings...
06/20/2026

The most interesting part of any project is when you get to combine multiple services into one.

We start with renderings, then figure out what the story should be for the project and, based on that, do the copywriting.

On the other side, we’re also working on the brand identity and how the project needs to position itself to attract the right buyers.

In the end, everything just combines. That’s where the real magic happens.

The Las Orcas DevelopmentOne of our earliest end-to-end projects: renderings, website, virtual tour, social media campai...
05/20/2026

The Las Orcas Development

One of our earliest end-to-end projects: renderings, website, virtual tour, social media campaign, and more.

A home designed by the legendary Robert Couturier.

A great project to look back on. The combined amalgamation of all our services came together on their landing page, which they used to run ads and convert cold traffic into warm prospects looking to buy into the development.

Still a benchmark for everything we do.

We are undergoing a rebrand. We have rebranded ourselves from The Render Unit to Heed.Over the next little while, you ma...
05/08/2026

We are undergoing a rebrand. We have rebranded ourselves from The Render Unit to Heed.

Over the next little while, you may notice some of our pages/profiles showing the Heed branding while others still carry The Render Unit name. Bear with us as we make the full transition.

Stay tuned!

Thank you for supporting.

The pre-construction phase isn’t a waiting period. It’s where projects are won or lost. Visuals, strategy, brand identit...
05/07/2026

The pre-construction phase isn’t a waiting period. It’s where projects are won or lost. Visuals, strategy, brand identity, launch marketing. End to end. From positioning to sold. That’s Heed.

Hello! We’re Irfan and Mushahid. Two architects who realized early on that we loved presenting architecture more than de...
05/07/2026

Hello! We’re Irfan and Mushahid. Two architects who realized early on that we loved presenting architecture more than designing it. We started young, with borrowed laptops, more conviction than credentials, and a friendship built on shared taste, shared values, and a stubbornness neither of us has been able to shake.

Over the years, we grew into a 15-person team across seven countries, delivered over 300 projects across four continents, and kept going deeper. Into strategy. Into brand identity. Into launch marketing. Into everything that shapes whether a project succeeds before it’s built. The work kept expanding. The name didn’t. At some point, calling ourselves a rendering studio stopped being honest about what we actually do.

So we are now finally catching up to ourselves.

Heed Agency came from a simple, honest question we kept asking ourselves: what kind of company do we actually want to build? Not just what it does, but what it stands for. How it treats people. How it shows up. What it gives back.

Heed Agency is a presales agency for developers and visionaries. Visuals, strategy, brand identity, and launch marketing, everything that shapes how a project is perceived and trusted before it physically exists. But the work is only half of it.

The other half is how we operate. Ethical methods. Transparent relationships. Fewer projects with deeper involvement. A team we invest in as people, not just professionals. And a commitment to share what we earn with those who need it most.
We’re grateful for every step that brought us here. And we’re just getting started.

This is Heed Agency. This is us. Follow along.

Address

42 W Wrightwood Ave, Glendale Heights, IL, USA
Glendale Heights, IL
60139

Alerts

Be the first to know and let us send you an email when Heed Agency posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Establishment

Send a message to Heed Agency:

Shortcuts

Share