High Sierra Entertainment LLC

High Sierra Entertainment LLC Deeply rooted in our commitment to strengthen, support, and celebrate our community's traditions and values.

Through Dancing on the River, we create spaces where our diverse cultural heritage can be preserved, shared, and passed on to future generations.

05/31/2026

☕🔥 COFFEE, DANCING & SUMMER NIGHTS! 🔥☕

We’re bringing the energy to downtown Reno, and Daddy’s Coffee is joining the party! 🙌

Grab your favorite coffee, hit the dance floor, and spend the evening with us by the river. From Cumbia and Bachata to Salsa, Banda, Corridos, Reggaetón, and Line Dancing, there’s something for everyone!

🎶 Free dance classes
🌮 Food trucks
🛍️ Handmade vendors
🍹 Drinks
💃 Dancing all night
👨‍👩‍👧‍👦 Family-friendly
🎟️ FREE admission

Mark your calendars for July 3rd & 4th and come see why Dancing on the River has become one of Reno’s favorite summer traditions!

📍 Believe Plaza, 10 N Virginia St, Reno, NV
🕕 6 PM – 10 PM

Who’s grabbing a coffee before they hit the dance floor? ☕💃

☕🔥 ¡CAFÉ, BAILE Y NOCHES DE VERANO! 🔥☕

¡La fiesta sigue creciendo y Daddy’s Coffee se une a Bailando por el Río! 🙌

Disfruta de tu café favorito, reúne a tus amigos y prepárate para bailar junto al río. Tendremos Cumbia, Bachata, Salsa, Banda, Corridos, Reggaetón, Line Dancing y mucho más.

🎶 Clases de baile GRATIS🌮 Food trucks🛍️ Vendedores locales🍹 Bebidas💃 Baile toda la noche👨‍👩‍👧‍👦 Evento familiar🎟️ Entrada GRATIS

¡Acompáñanos el 3 y 4 de julio de 6 PM a 10 PM en el corazón del centro de Reno y vive una de las mejores celebraciones del verano!

📍 Believe Plaza, 10 N Virginia St, Reno, NV🕕 6 PM – 10 PM

☕💃 ¿Quién necesita un cafecito antes de salir a bailar?

05/25/2026

Two nights. One city. Endless dancing. 🔥💃🏽

Dancing on the River returns July 3rd & 4th from 6–10PM at Believe Plaza in the heart of downtown Reno! Join us for two unforgettable nights filled with music, culture, food, dancing, and community ❤️

We’ll have vendors, handmade goods, food trucks, drinks, free dance classes, and nonstop dancing all night long featuring cumbia, salsa, bachata, line dancing, Banda, corridos, reggaeton & more 🎶✨

Bring your friends, family, and dancing shoes and come celebrate with us under the Reno arch!

FREE family-friendly event
📍Believe Plaza
10 N Virginia St, Reno NV

🎥 Footage & edit by Toni Contini Productions

Dos noches. Una ciudad. Baile sin parar. 🔥💃🏽

¡Dancing on the River regresa este 3 y 4 de julio de 6–10PM en Believe Plaza, en el corazón de downtown Reno! Acompáñanos para disfrutar de música, cultura, comida, baile y comunidad ❤️

Tendremos vendedores locales, artículos hechos a mano, food trucks, bebidas, clases de baile GRATIS y baile toda la noche con cumbia, salsa, bachata, line dancing, Banda, corridos, reggaeton y mucho más 🎶✨

Trae a tu familia, amigos y ganas de bailar para celebrar con nosotros bajo el arco de Reno.

Evento GRATIS y familiar
📍Believe Plaza
10 N Virginia St, Reno NV

🎥 Video grabado y editado por Toni Contini Productions

05/23/2026

✨ Downtown Reno is about to turn into one big dance floor ✨

Join us July 3rd & 4th from 6PM–10PM at Believe Plaza for Dancing on the River 💃🕺

Come enjoy two nights full of music, dancing, food, culture, and community in the heart of downtown Reno!

🎶 Cumbia
🎶 Bachata
🎶 Salsa
🎶 Banda
🎶 Corridos
🎶 Reggaeton
🎶 Line Dancing & more

We’ll also have:
🌮 Food trucks
🛍️ Handmade & local vendors
🍹 Drinks
✨ Fun for the whole family

Whether you come to dance, shop, eat, or simply enjoy the atmosphere, there’s something for everyone at this FREE family friendly event ❤️

📍 Believe Plaza Downtown Reno
📅 July 3rd & 4th
⏰ 6PM–10PM
🎟️ Free Entry

✨ El centro de Reno se convertirá en una gran pista de baile ✨

Acompáñanos este 3 y 4 de julio de 6PM–10PM en Believe Plaza para Dancing on the River 💃🕺

Disfruta de dos noches llenas de música, baile, comida, cultura y comunidad en el corazón del centro de Reno.

🎶 Cumbia
🎶 Bachata
🎶 Salsa
🎶 Banda
🎶 Corridos
🎶 Reggaeton
🎶 Line Dancing y más

También tendremos:
🌮 Food trucks
🛍️ Vendedores locales y artesanales
🍹 Bebidas
✨ Diversión para toda la familia

Ya sea que vengas a bailar, comer, comprar o simplemente disfrutar del ambiente, ¡hay algo para todos en este evento GRATIS y familiar! ❤️

📍 Believe Plaza Downtown Reno
📅 3 y 4 de julio
⏰ 6PM–10PM
🎟️ Entrada Gratis

05/09/2026

💃🏽✨ Join us for Dancing on the River! Two unforgettable evenings of music, dancing, and community in the heart of downtown Reno!

📅 Friday, July 3rd & Saturday, July 4th
⏰ 6:00 PM – 10:00 PM
📍 10 N. Virginia St, Reno, NV

🎶 Live DJs
💃 Free dance lessons
🛍️ Local vendors
🌮 Delicious food trucks
🎉 Family-friendly fun for all ages

From salsa and cumbia to line dancing and more, Dancing on the River brings people of all backgrounds together to celebrate culture, connection, and community.

Bring your friends and family and come dance with us under the summer sky! 🌙✨

💃🏽✨ Acompáñanos a Dancing on the River, dos noches inolvidables de música, baile y comunidad en el corazón del centro de Reno.

📅 Viernes 3 de julio y sábado 4 de julio
⏰ 6:00 PM – 10:00 PM
📍 10 N. Virginia St, Reno, NV

🎶 DJs en vivo
💃 Clases de baile gratis
🛍️ Vendedores locales
🌮 Deliciosos food trucks
🎉 Evento familiar para todas las edades

Desde salsa y cumbia hasta line dancing y mucho más, Dancing on the River reúne a personas de todos los orígenes para celebrar la cultura, la conexión y la comunidad.

¡Trae a tus amigos y familia y ven a bailar con nosotros bajo el cielo de verano! 🌙✨

✨ Dancing on the River is BACK! ✨Join us July 3rd & 4th from 6PM–10PM at Believe Plaza in the heart of Downtown Reno 🌊💃🏽...
05/08/2026

✨ Dancing on the River is BACK! ✨
Join us July 3rd & 4th from 6PM–10PM at Believe Plaza in the heart of Downtown Reno 🌊💃🏽

📍 Believe Plaza
10 N Virginia St, Reno, NV 89501
Believe Plaza

Get ready for TWO unforgettable nights filled with:
🎶 Dancing all night
💃🏽 Free dance classes
🔥 Live performances
🛍️ Local vendors
🌮 Food trucks
✨ Incredible music & energy by the river

Dance to all your favorites including:
🎵 Cumbia
🎵 Banda
🎵 Bachata
🎵 Salsa
🎵 Line Dancing
🎵 Merengue
…and more!

Bring your friends, your dancing shoes, and come celebrate summer with us in Downtown Reno 🌆🔥

✨ ¡Dancing on the River REGRESA! ✨
Acompáñanos este 3 y 4 de julio de 6PM–10PM en Believe Plaza, en el corazón del Downtown Reno 🌊💃🏽

📍 Believe Plaza
10 N Virginia St, Reno, NV 89501
Believe Plaza

Prepárate para DOS noches inolvidables con:
🎶 Baile toda la noche
💃🏽 Clases de baile gratis
🔥 Presentaciones en vivo
🛍️ Vendedores locales
🌮 Food trucks
✨ Música increíble y una energía única junto al río

Bailaremos:
🎵 Cumbia
🎵 Banda
🎵 Bachata
🎵 Salsa
🎵 Line Dance
🎵 Merengue
¡y mucho más!

Trae a tus amigos, tus botas de baile y celebra el verano con nosotros en Downtown Reno 🌆

✨ VENDORS WANTED ✨Be part of the event of the year! Dancing on the River 🌊🔥📅 July 3rd & 4th🕕 6–10PM📍 Downtown RenoTwo un...
04/30/2026

✨ VENDORS WANTED ✨

Be part of the event of the year! Dancing on the River 🌊🔥

📅 July 3rd & 4th
🕕 6–10PM
📍 Downtown Reno

Two unforgettable nights featuring live performances, music all night, dancing, and an electric crowd 💃🏽🎶

This is your chance to showcase your business in front of a high-energy, growing community.

👉 Apply now at: DancingOnTheRiver.com

⚠️ Spots are limited!

✨ ¡SE BUSCAN VENDEDORES! ✨

Sé parte del evento del año… Dancing on the River 🌊🔥

📅 3 y 4 de julio
🕕 6 PM – 10 PM
📍 Reno, NV

Dos noches inolvidables con presentaciones en vivo, música toda la noche, baile y una energía increíble 💃🏽🎶

Si tienes un negocio y quieres crecer y darte a conocer… este es TU momento.

👉 Aplica ahora en: DancingOnTheRiver.com

⚠️ Espacios limitados

smallbusiness

✨ Calling All Vendors – Dancing on the River 2026! ✨Looking for something exciting to be part of this summer? Join us fo...
03/22/2026

✨ Calling All Vendors – Dancing on the River 2026! ✨

Looking for something exciting to be part of this summer? Join us for Dancing on the River—a high-energy, family-friendly celebration in the heart of downtown Reno!

📍 City Plaza
📅 July 3rd & 4th
🎟️ FREE community event

We’re celebrating 250 years of freedom with an unforgettable night of:
💃 Dancing
🕺 Dance classes
🎭 Live performances
🇺🇸 Community & culture

This is a vibrant, inclusive event that brings thousands together through music, movement, and connection. (High Sierra Entertainment)

We are now accepting a limited number of vendors—don’t miss your chance to showcase your business to a lively crowd!

👉 Apply here: https://dancingontheriver.com/products-list
👉 Event details: https://facebook.com/events/s/dancing-on-the-river-2026/813227317804620/

Spots are limited and will fill quickly—secure yours today!

01/04/2026

🚆💃 DANCING ON THE RAILS 💃🚆
Downtown salsa & bachata hits the rails.

🗓 Jan 17 | 6–10 PM
📍 Locomotion Plaza (steps from the Reno Arch)
🎟 $10 | Only 200 tickets

From the producers of Dancing on the River, this is the same energy—reimagined downtown.

🔥 4,000 sq ft heated tent
🕺 TWO dance floors
🎶 DJ 10 Go Se in the mix
💃 Dance lesson at 7 PM by Reno Vaqueros
✨ All levels welcome

This is a one-night test.
If it hits, it could become monthly.
If you’re there—you helped make it happen.

👇 Tickets in bio
Don’t wait. This one’s moving fast.

11/01/2025

💀✨ Zero Day Cyber Security invites YOU to join us today for Día de los Mu***os!
Celebrate life, culture, and community with us at Locomotion Plaza — happening today, Saturday, Nov. 1st from 12–7PM! 🎉
Enjoy live mariachi, ballet folklórico, food, artisan vendors, kids’ activities, and more! 🌼🕯️

💀✨ Zero Day Cyber Security te invita a celebrar el Día de los Mu***os con nosotros hoy, sábado 1 de noviembre de 12 PM a 7 PM en Locomotion Plaza 🎉

Celebrate life, culture, and community — disfruta de mariachi en vivo, ballet folklórico, comida, artesanos, actividades para niños ¡y mucho más! 🌼🕯️

Ven y vive una experiencia llena de música, arte, tradición y alegría en el corazón de Reno. 💃🏽🎶

***os ***os

Address

10 N Virginia Street
Reno, NV
89501

Telephone

+17753998589

Website

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