03/10/2026
EVOMUSIC IS AT IT AGAIN!
We’re excited to welcome Rob Wellz and his imprint Fortis Sterra into the EvoMusic family.
Rob brings more than just music — he brings an entrepreneurial mindset, a growing catalog, and a strong collaborative network across hip-hop and R&B. Over the years he has built his audience the independent way: consistent releases, authentic storytelling, and meaningful collaborations with artists including Mesa, Vado, Cory Gunz, Frenchie, Tammi Jean, and affiliates connected to the legendary Wu-Tang Clan.
Now that catalog and future releases will be distributed globally through The Orchard, Fortis Sterra gains access to world-class distribution, marketing infrastructure, and advanced streaming analytics.
But this partnership goes beyond distribution.
Rob will also work in an executive capacity helping identify and develop emerging artists through the Fortis Sterra imprint as EvoMusic continues expanding its multi-genre platform.
“This is exactly the type of artist-entrepreneur we look to partner with,” said Paul Raimer and Peter Macchia, co-founders of EvoMusic.
“Rob understands how to build a catalog, collaborate across genres, and connect with an audience. That mindset fits perfectly with what we’re building. Bringing Fortis Sterra into the EvoMusic ecosystem allows us to scale that platform globally while keeping the independent spirit that drives great music.”
And the momentum starts immediately.
On Friday, March 13, Rob joins Travis Finlay — R&B artist and founder of VYBWAV Records — for the release of their new single “Run The Game.”
VYBWAV Records recently joined the EvoMusic ecosystem and operates under the same EvoMusic and Orchard distribution umbrella. The collaboration reflects EvoMusic’s broader multi-genre strategy and its commitment to creative partnerships across hip-hop and R&B within the growing roster.
As the record hints:
“Watch them turn nothing into gold… and burn brighter than the great ones.”
As Rob simply puts it:
“My name is Rob Wellz… Welcome to History!”
In addition to this high-profile collaboration, more exciting music from Rob Wellz is already lined up for Q2 2026 and beyond.
Welcome to the EvoMusic family, Rob Wellz and Fortis Sterra!
EvoMusic is led by industry veterans Peter Macchia and Paul Raimer, each bringing more than 30 years of experience across artist development, operations, and global music distribution. Together, they believe in building a new kind of music industry — one where executives are artists, artists are partners, and catalogs are built for the long term.
