Digital Artist Development Theory

02/15/2021

Digital Marketing for Artists in a Pandemic

You might be sick of hearing things like "in a pandemic," and "unprecedented times," but it's more important now than ever for marketers to get creative and utilize any digital outlet they have to its capacity. With live entertainment on hold for as long as it has been, emerging artists are facing more difficulty in getting exposure. This is why it's important for an artist to focus on strengthening their online presence and digital marketing tactics. The linked article suggests digital marketing options that an artist can use in 2021.
https://artmarketingnews.com/digital-marketing-for-artists/

Is digital marketing for artists a good choice during a pandemic? We explore the answer and your options in this post.

02/15/2021

5 Social Media Trends Every Musician Should Know in 2021 - Rebecca Smart Bakken | Social Media Tips for Musicians | Increase Followes on Social Media

I highly recommend checking out a YouTube page on Music Marketing & Business, created by Rebecca Smart Bakken - specifically her video titled "Musicians: 5 Social Media Trends That Will Dominate 2021." She recommends current trends and tools artists should be aware of and employ in their own marketing campaign. The fifth trend she lists surprised me at first, but it's important to seek all outlets and capitalize on what you can, when you can.
The link provided below is for the article relating to this video on her website.
https://rebeccasmartbakken.com/2020/12/01/5-social-trends-that-musicians-should-know-2021/

Here are FIVE social media trends that musicians should at least give 5 minutes of their time to thinking about exploring in 2021.

02/14/2021

203 – Social Media Marketing for Musicians in 2020, 2021 & Beyond | Music Entrepreneur HQ

Check out this short podcast episode in The New Music Industry Podcast collection by David Andrew Wiebe. He expands on Joe Pulizzi's social media strategies for 2021. Click on the link below!
https://www.musicentrepreneurhq.com/203-social-media-marketing-for-musicians-in-2020-2021-beyond/

Looking to get your social media marketing sorted out for 2020, 2021 and beyond? Here are some ways to optimize your efforts as a musician.

02/14/2021

Thank you for visiting the Digital Artist Development Theory page - you've made a great decision! Digital marketing becomes more and more important each day, making it near impossible to market yourself/ your client's artist brand without an online presence. Follow our page as we examine tools and trends you can employ in making you/your artist a commercial success in the online world.