Good-Natured Life

Good-Natured Life An educational company that provides professional development in leadership, rhetoric, and etiquette.

05/25/2026
Our CEO & Leadership Expert, Austin J. Franklin, was recently a keynote speaker for the Florida Virtual School - FLVS pr...
05/21/2026

Our CEO & Leadership Expert, Austin J. Franklin, was recently a keynote speaker for the Florida Virtual School - FLVS professional development webinar featuring educational leaders and professionals from across the organization.

Florida Virtual School serves more than 250,000 students annually and has been recognized by Forbes as one of America’s Best-In-State Employers.

These educators and leaders are helping shape the future of learning.

Austin discussed adaptability and practical strategies to navigate change with greater confidence.

Much continued success to this incredible organization!

We are excited to share that registration is now open for our 10th Iconic Woman Conference & Retreat located in Fort Lau...
04/22/2026

We are excited to share that registration is now open for our 10th Iconic Woman Conference & Retreat located in Fort Lauderdale, Florida on Saturday, September 12, 2026. This intimate women’s conference is a dedicated day of self-care, personal development, and legacy building.

To register and learn more, please visit the following link: https://www.goodnaturedlife.com/ft-lauderdale-sept-2026-iconic-woman

Happy Birthday to our dynamic CEO & Leadership Expert, Austin J. Franklin! May your year be joyful, memorable, and fille...
03/25/2026

Happy Birthday to our dynamic CEO & Leadership Expert, Austin J. Franklin! May your year be joyful, memorable, and filled with blessings! 🎉🎈

Our CEO & Leadership Strategist, Austin J. Franklin, is now listed with Executive Speakers Bureau, a leading speakers bu...
03/09/2026

Our CEO & Leadership Strategist, Austin J. Franklin, is now listed with Executive Speakers Bureau, a leading speakers bureau.

As work continues to evolve at a rapid pace, leadership matters more than ever. New technology, artificial intelligence, and shifting expectations have not reduced the need for leadership. They have amplified it. Research from Gallup shows that roughly 79 percent of employees are disengaged at work.

Through his work with leaders across multimillion and billion dollar organizations, he has discovered something important. Teams rarely disengage because they lack ability. They disengage when direction becomes unclear, connection weakens, or trust becomes inconsistent.

Austin’s framework helps leaders restore clarity, build trust, and reignite engagement inside their organization.

If you’re planning an upcoming conference or leadership event and want to equip your leaders to elevate performance and engagement, you can learn more or inquire about booking here: https://www.executivespeakers.com/speaker/austin-j-franklin

Good-Natured Life’s 2026 Iconic Woman Conference & Retreat📍 Jacksonville & Amelia Island, FloridaOur day began in prayer...
02/26/2026

Good-Natured Life’s 2026 Iconic Woman Conference & Retreat

📍 Jacksonville & Amelia Island, Florida
Our day began in prayer, followed by luxury transportation to The Ritz-Carlton, Amelia Island. Each leather seat welcomed our Iconic Women with a zebra-themed pillow and curated red snack pack—setting the tone for a day rooted in intention, excellence, and grace.

During the ride, we celebrated remarkable women with awards and special recognitions—honoring those over 80, our most consistent conference attendees, a private pilot, and Iconic Woman Bev Jennings, recently named one of Jacksonville’s Top 50 Women Leaders. We also recognized our 35-year-old Emerging Icon, The Honorable Nicole Saunders, who was recently appointed Circuit Court Judge and received the “Favor Is Fair” Award for her resilience and faith.

Upon arrival, The Ritz-Carlton team warmly escorted us into our elegant ballroom. Dr. Deidra O. Franklin, President of Good-Natured Life, delivered the official welcome and led The Iconic Woman Prayer. Austin J. Franklin, CEO, set the atmosphere with a powerful opening, and Etiquette Consultant Carla Thompson acknowledged our valued sponsors and key partners, including Campione Law, P.A.

The experience continued with The Iconic Woman Standard, masterfully facilitated by Carla Thompson, followed by Dr. Franklin’s keynote, Destined to Reign—an enlightening message on identity, resilience, and walking boldly in purpose.
Under the Chandeliers, we were deeply inspired by the testimony of resilience and faith shared by Judge Nicole Saunders.

The afternoon unfolded with a private luncheon in the Atlantic Room at Salt Restaurant, meaningful conversations throughout the Ritz-Carlton property, shopping at the Iconic Woman Boutique, and a powerful legacy-building session focused on financial resilience.

We concluded the day with a private lingerie and mini spa experience sponsored by Nordstrom—an elegant reminder that iconic presence includes confidence, care, and wholeness.

This was more than a conference. It was a sacred space devoted to resilient well-being, leadership development, iconic presence, and legacy building.
With gratitude to every sponsor, and special appreciation to Campione Law, P.A.
With honor for every Iconic Woman Queen.
Grace wins. 👑✨



Iconic Sis Day is a sacred pause before Good-Natured Life’s Iconic Woman Conference & Retreat. This private, pre-confere...
02/23/2026

Iconic Sis Day is a sacred pause before Good-Natured Life’s Iconic Woman Conference & Retreat. This private, pre-conference experience was created with one purpose: alignment—so that when we arrived at the Iconic Woman Conference & Retreat, we arrived already connected, grounded, and unified.

Held inside the beautiful space at Jones and Rose Luxury Natural Bath and Body Products reflected intention—natural luxury, care, and calm—setting the tone for an iconic day.

As each woman entered, she was welcomed with a sequined jersey reading Grace Wins or Say Amen. These are not slogans. They are declarations of faith and alignment.

Dr. Deidra O. Franklin, President of Good-Natured Life, delivered a message centered on grace. Then, women were able to shares meaningful stories—real moments of how grace has manifested in their lives.

Iconic Sis Day (TM) exists to welcome new women into the journey, to commune with those who have walked it before, and to remind us that sisterhood is not built at the conference—it is carried into it.

We arrived aligned.
We arrived connected.
And we arrived ready.

Grace wins. Say amen.

Thank you to Christie Jones Bird and the entire Jones and Rose team for curating a wonderful experience! 🌹

A special thank you to every woman who attended Iconic Sis Day! 🌹👑




Are you ready for an unforgettable day? 👑🌹Then attend Good-Natured Life 's upcoming Iconic Woman Conference & Retreat in...
01/27/2026

Are you ready for an unforgettable day? 👑🌹

Then attend Good-Natured Life 's upcoming Iconic Woman Conference & Retreat in Jacksonville, Florida from February 15-16. This event is widely celebrated and dedicated to self-care, personal development, and legacy building - all in a beautiful and intimate space with seasoned professionals.

To learn more and register, you can visit the following link: www.goodnaturedlife.com/iwc-locations

Happy New Year — may this year bring you joy, courage, and moments that light up your heart. Here’s to fresh starts and ...
01/02/2026

Happy New Year — may this year bring you joy, courage, and moments that light up your heart. Here’s to fresh starts and wonderful days ahead!

Good-Natured Life will host its 9th Iconic Woman Conference & Retreat at the Ritz Carlton in Jacksonville on Amelia Isla...
12/17/2025

Good-Natured Life will host its 9th Iconic Woman Conference & Retreat at the Ritz Carlton in Jacksonville on Amelia Island from Sunday, February 15 - Monday, February 16, 2026.

Theme: Destined to Reign - Embracing Our Paths in God’s Strategic Design

Registration is now open and you secure your seat from the following link:

www.goodnaturedlife.com/iwc-locations




Good-Natured Life hosted its 8th Iconic Woman Conference & Retreat in the vibrant and tech-savvy city of Alpharetta on S...
12/10/2025

Good-Natured Life hosted its 8th Iconic Woman Conference & Retreat in the vibrant and tech-savvy city of Alpharetta on Saturday, December 6, 2025.

The day was filled with impactful messages, interactive sessions, and inspiring exchanges. The brilliant and compassionate women who attended are truly committed to lifelong growth.

This conference and retreat balances intellectual and emotional engagement, creating a space for self-care and introspection.

Our conference motto, "Love Reigns Here," is truly the foundation of this experience. It is the cornerstone of every interaction, even during our communal lunch, where nourishment meets enriching conversations.

Thanks to every attendee! You are amazing! Here's to creating and sustaining a life filled with resilience and strength!



Address

4750 Amelia Island Parkway
Fernandina Beach, FL
32034

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