12/01/2026
For our final selection of our review, Mike .or.michael selected Don Magazine Issue 12 Mask
Issue 12, Mask, represents the culmination of my experience as Editor-in-Chief of Don Magazine. The scope and complexity of this issue required extensive planning and coordination, and it ultimately came together in a way that exceeded our expectations.
For the first time, we included paid advertisements, marking an important step in the magazine’s development. We also established a distribution agreement with Swissôtel, allowing the magazine to be shared with guests staying at the hotel, significantly expanding our audience.
Editorially, the issue featured an in-depth interview, by editor Idebayashi Tommy , with Yoshikazu Inoue , an artist known for creating masks from cardboard. Photographer Jono Hacon .photography collaborated with Inoue to produce an editorial photoshoot centered on the masks, extending the theme visually and materially throughout the magazine. The layout and design elements were handled brilliantly by Mariam , whose work unified the issue visually.
The release event, planned and produced by Yana , further activated the issue. Inoue led a hands-on mask-making workshop for children, and the event also featured a kamishibai performance by Okyan .omachiko Yana and I had met Okyan at an artist event in Osaka and felt her work would pair naturally with the children’s mask workshop. Together, these elements transformed the publication into a participatory, multi-generational experience.
This issue felt less like managing a project and more like directing a highly capable group of collaborators. I placed trust in the team, and they delivered well beyond my expectations, making Mask a defining moment in the evolution of Don Magazine.
Thank you for following along as we revisited some of our most memorable Don Magazine pieces. We hope you enjoyed them as much as we did. None of this would be possible without your continued support, and we are grateful to have such a dedicated audience.