22/04/2026
I’ve burned down parts of my business before and started again.
Most of the time, it’s been quiet.
A slow realisation that something doesn’t feel right anymore.
But one of them?
That was a full blow it up and walk away situation.
Because it had got to the point where I didn’t even recognise what I’d built.
It worked.
It made money.
It looked fine from the outside.
But it felt off.
Draining.
Heavy.
Like I was forcing something that didn’t fit me anymore.
And once you feel that properly, it’s hard to ignore.
So I didn’t.
I walked away, rebuilt, and did it differently… because I wasn’t willing to keep something just because it “worked.”
That’s a trap a lot of women fall into.
Keeping things that make sense on paper… but don’t feel right to live inside every day.
And over time, that’s what drains you.
Now I pay attention much earlier.
To the resistance.
To the shift in energy.
To the bits that feel heavier than they should.
Because that’s usually the sign something needs to change.
Not everything.
Just enough to bring it back into alignment with where I actually am now.
If something in your business feels like that, it’s worth listening to.
If you want to see where things might be off for you, the quiz will show you 🔗
